 Until retirement (2010) Peltoniemi was the communications director of the A-Clinic Foundation, a Finnish addiction treatment organisation, as well as Editor-in-chief of the Finnish journal on addictions, "Tiimi", and of a Finnish web and mobile portal on addictions, "AddictionLink".He was also developing Finnish and European prevention projects, like in Finland the still continuing "Lasinen lapsuus ("Fragile Childhood")" activities that started already in 1986.He is the founder and honorary president of the EU network "Prevnet" on addictions-related eHealth, and a founding member and past president of "Encare Network"  for children affected by risky environments within the family.