 The new ownership switched WQCR from automated to live programming.The 1985 sign-on of WXXX put a massive dent in WQCR's ratings; the new contemporary hit outlet debuted at number one and dropped WQCR from a 21.2 share in the fall 1984 Arbitron book to a 9.4.September 9, 1988 brought technical and format changes.