 In December 2010 it acquired the Philadelphia food blog Foobooz, and in 2012 acquired Tim McManus's and Sheil Kapadia's Birds 24/7.The name Philly Post was retired in a September 2013 website redesign, and the site simply published daily news and opinion as "Philadelphia" magazine.The cover of the May 2007 issue caused a minor controversy, as it featured a photograph of a nude 31-year-old woman who had undergone the removal of a cancerous growth from her buttocks.