 Also the Spanish Canal+ has started the first broadcastings on 18 May 2010 and included 2010 FIFA World Cup matches in the new Canal+ 3D channel.Satellite operator SES started a free-to-air 3D demonstration channel on the Astra satellite at 23.5° east on 4 May 2010 for the opening of the 2010 ANGA Cable international trade fair using 3D programming supplied by 3D Ready TV manufacturer Samsung under an agreement between Astra and Samsung to co-promote 3D TV.By November 2010, there were eight 3D channels broadcasting to Europe from three Astra satellite positions, including demonstrations provided by Astra, pay-TV from BSkyB, Canal+ and others, and the Dutch Brava3D cultural channel, which provides a mix of classical music, opera and ballet free-to-air across Europe from Astra 23.5°E.