 The station was originally owned by Mid-Anglia Radio and began life as CNFM (Cambridge and Newmarket FM) in February 1989, before being renamed to Q103 FM in June 1994 when it was acquired by the GWR Group.In 2004 the name was slightly adjusted to Q103 Cambridge after their launch on DAB Digital Radio.On 1 August 2007, Q103 reverted to their 2004 strapline of "Today's Best Mix", also dropping the "Cambridge" from their name to reflect the newly extended TSA area (covering Haverhill and the longly served Newmarket on the Cambridgeshire-Suffolk border).