 The posters had been sold after each Grand Final with the proceeds going to the Royal Children's Hospital.Beginning in 2009, the posters were drawn by cartoonist Mark Knight of the "Herald Sun".Coverage telecast live and in HD (via One HD) on Channel Ten and One HD with commentators Stephen Quartermain (host), Tim Lane (commentator), Robert Walls (expert commentator), Luke Darcy (expert commentator), Mark Howard (boundary rider) and Andrew Maher (boundary rider).