 He grew up in Kolkata in a creative environment pursuing artistic interests.In 2001 at the age of 17 Ganguli founded his company, Liberatum, to organise events around the world.In August 2006, a columnist in the "Evening Standard" of London noted that Ganguli had made 'the remarkable journey from a student studying French in Calcutta to, seemingly, one of the world's leading literary salonistas in just three years'.