 The birth of black music radio station BBC 1Xtra, in 2002 provided another outlet for hip hop artists, with the genre being a core part of the station's output and the station showcases many UK acts.At the same time British hip hop also blossomed in new directions, with a new style of electronic music emerging in the early 2000s, influenced heavily by hip hop and UK garage, dubbed grime.Further success followed as The Streets released their album "Original Pirate Material" (679 Records, 2002), and became one of the first of the new breed of British hip hop artists to gain respectable sales.