 The result was that agriculture continued to grow at 2.2 percent between 1983 and 2007, but also that agriculture now only provides half of rural jobs as farmers took advantage of the investment to diversify.As agriculture declined in relative financial importance in terms of income, with rising industrialization and Westernisation of Thailand from the 1960s, it continued to provide the benefits of employment and self-sufficiency, rural social support, and cultural custody.Technical and economic globalisation have continued to change agriculture to a food industry which exposed smallholders to such an extent that environmental and human values have declined markedly in all but the poorer areas.