 For the remainder of the '80s, 4CC's format focused on the lucrative 25–39 age group, playing an Adult Contemporary music format.The station also maintained local programming from 5am-12am each day of the week.Prominent breakfast personalities during the '70's and 80s included Noel Roberts (who became station manager), Grant Cassidy, Dales Whyte, Iain Edwards and Chris Costello.