 Originally known as Fashion 21, the store was founded in Los Angeles on April 16, 1984 by husband and wife, Do Won Chang and Jin Sook Chang from South Korea.The store is located at 5637 N. Figueroa Street in the Highland Park district of Los Angeles and is still in operation, bearing the chain's original name.Designs similar to those seen in South Korea were sold to and targeted at the Los Angeles Korean American community.