 Tom DeFalco and Ron Frenz created the series, then titled "Mr.Magnificent and his Team Supreme", for the New Universe line before the concept of the New Universe itself had been fleshed out.Frenz explained, 

DeFalco and Frenz modified the series according to the New Universe premise, but "Kickers, Inc." still did not fit well within the New Universe's stated editorial goal of being more grounded in realism than the regular Marvel Comics Universe, its stories, characters and concepts being recognizably based on standard superhero tropes.