 He is an ambassador for Foster Care Associates and both at home and abroad he has tried to raise awareness of the importance of foster care and adoption.In November 2013, he joined Foster Care Associates in a national campaign to find an additional 10,000 foster carers – the Mark Wright UK10K campaign.In June 2015, as part of Foster Care Fortnight, Wright helped organise a football legends match on top of a hotel roof to raise awareness of the 10,000 children in the UK who are still waiting for foster parents.