 The party is named after a slogan used by striking workers during the 1912 Lawrence textile strike.Segal ran for a seat in the US Senate against Ben Cardin in the 2018 mid-term elections.After losing in the Democratic primary to Cardin, he attempted to be included in the general election under the Bread and Roses party, but was prohibited due to the "sore loser" statute of Maryland state law, which prohibits candidates from running in the general election after losing a primary.