 Crosby decided to invest in Eclipse Motors Pty Ltd of Melbourne.In 1929 the company secured the Victorian agency for Standard Motor Company's cars, then changed the company name to Talbot and Standard Motors, and began a steady period of expansion with the Standard marque through the 1930s.In 1952 the Crosby family formed a holding company, Standard Motor Products Ltd, in co-operation with the Standard Motor Company of England to assemble cars at a new assembly plant in Port Melbourne.