 His other projects included the journal "Graphic Art Review" (Обзор графических искусств), the Common Saint Petersburg Address Book (1867—1868), the highly popular Common Calendar (Всеобщий календарь, 1867—1900), a book of general recommendations called "Good Manners" (Хороший тон, 1881), as well as "Fashion and News" (Моды и новости, 1867—1868), later to be known as "Modny Svet" (Fashionable Society, 1867—1883), the extravagantly illustrated fashion magazine for ladies which Anton Chekhov was well acquainted with and often mentioned in his early stories.It was Hoppe who in 1879 founded the now well-known "Ogonyok" (Огонёк).Several of Hoppe's Anniversary albums, like "Peter the Great.