 Tonara was launched as an iPad application during the TechCrunch Disrupt  conference in San Francisco, on September 12, 2011.The presentation on stage included a live string quartet and a vocal performance by Randi Zuckerberg accompanied by Piano, all of them using Tonara.After its launch, CNN included Tonara in its "Startup stars" coverage of the Battlefield, The Guardian called it "very clever"  and Wired magazine described it as “sheet music for the iPad generation… It’s pretty clear that something interactive like this will do to sheet music what Kindle did to hardback books".