 Initially used as a grinding works for the production of medicinal powders, a modernization of the Noisiel facility in 1830 made it the first mechanized mass production factory for cocoa powder in France.Following the development of solid chocolate, Menier introduced to the market a block of chocolate wrapped in decorative yellow paper.By 1842, the success of the chocolate business led to another expansion of the Noisiel plant and by 1853 annual chocolate production reached 4,000 tons.