 Television viewership was unusually high for both parties' conventions, indicating that the election season was producing compelling drama.After announcing Palin as the presumptive vice-presidential nominee, the McCain campaign received US$7 million in contributions in a single day.According to a "Washington Post"/ABC News survey published on September 9, 2008, he had gained huge support among white women voters since the announcement; he had not only surpassed Obama in white women voters, but also amassed a lead of five percentage points in the Gallup polls.