 Tata Sky is an equity strategic alliance in the nature of a joint venture between the Tata Group and 21st Century Fox (now owned by The Walt Disney Company), which own 70% and 30% stake respectively.In 2008, Singapore-based Temasek Holdings picked up 10% stake in Tata Sky from the Tata Group.Tata Sky was incorporated in 2001, but launched services on 8 August 2006.