 He laid out the blueprint for a fully online offering of freely available content, with some also available for purchase.Utilising the global nature of the internet, printing was moved from Spain to Hong Kong allowing for significant savings to be achieved, despite the need to have the magazine flown to Dubai and then shipped to Felixstowe.The relaunch edition, Edition 69, featured burlesque performer Miss Lily White on the cover and a book review by famous comedian and raconteur Barry Humphries.