12:40 p.m. CST/1:40 p.m., CBS became the first television network to report the news, interrupting its live broadcast of the soap opera As the World Turns while actress Helen Wagner was delivering a line. A "CBS News Bulletin" slide appeared while Walter Cronkite, reporting from the CBS Radio flash booth, filed an audio-only report. Cronkite could not immediately appear on the air because there were no active and ready cameras in the CBS newsroom; television cameras of the era used image orthicon tubes that required approximately 20 minutes of warmup time. Cronkite announced: CBS then aired a Nescafé commercial, a NuSoft promotional spot and a Route 66 promo before Cronkite's second audio-only bulletin with many new details. The live broadcast of As the World Turns continued, with the actors unaware of the preemptions. Cronkite filed one final audio-only bulletin, interrupting a Friskies dog-food commercial. The bulletin bumper remained on screen until a television camera finally became ready at 2:00 p.m. EST. Following the day's events, CBS instituted a policy whereby a broadcast-ready camera would always be available to the newsroom. ABC and NBC were not broadcasting nationally at the time of the CBS bulletins, and their affiliate stations were airing their own content. In New York, WABC-TV's first bulletin came from Ed Silverman at 1:42 p.m. EST, interrupting a rerun of The Ann Sothern Show. At the same time of ABC-TV's first bulletin, NBC Radio reported the first of three "Hotline Bulletins", each preceded by a "talk-up alert" that provided all NBC-affiliated stations 30 seconds to join their parent network. Three minutes later, Don Pardo interrupted WNBC-TV's local rerun of Bachelor Father with the news, announcing: "President Kennedy was shot today just as his motorcade left downtown Dallas. Mrs. Kennedy jumped up and grabbed Mr. Kennedy. She cried 'Oh no!' The motorcade sped on." At 1:53 p.m. EST, NBC broke into programming with an NBC Network bumper slide followed by coverage anchored by Chet Huntley and Bill Ryan. However, NBC's camera was not ready and its coverage was limited to audio-only reports. At 1:57 p.m. EST, just as Frank McGee joined the broadcast, NBC began broadcasting the report when its camera became operational. However, the first few minutes are considered lost, as the network did not begin recording at the start of its coverage, though an audio recording of Pardo's bulletins exists. Other than for two audio-only bulletins (one following