real estate developer Jim Rappaport. Michigan Incumbent Democrat Carl Levin won re-election to a third term, beating Republican U.S. Representative Bill Schuette. Minnesota Incumbent Republican Rudy Boschwitz was defeated by Democratic challenger Paul Wellstone in a tight race. Widely considered an underdog and outspent by a 7-to-1 margin, Wellstone, a professor at Carleton College and nominee for Minnesota State Auditor in 1982 was the only candidate to defeat an incumbent senator in the 1990 election cycle and gained national attention after his upset victory. Mississippi Incumbent Republican Thad Cochran won re-election to a third term. Montana Incumbent United States Senator Max Baucus, who was first elected in 1978 and was re-elected in 1984, ran for re-election. After winning the Democratic primary, he moved on to the general election, where he was opposed by Allen Kolstad, the Lieutenant Governor of Montana and the Republican nominee. Baucus ultimately ended up defeating Kolstad in a landslide, winning his third term with ease. Nebraska Incumbent Democrat J. James Exon won re-election to a third term, beating Republican U.S. Representative Hal Daub. New Hampshire Incumbent Republican Gordon J. Humphrey decided to retire and not run for re-election to a third term. Republican Bob Smith won the open seat, beating Democratic former Senator John A. Durkin. New Jersey Democratic Senator Bill Bradley decided to seek re-election and narrowly edged out little-known Republican Christine Todd Whitman, President of the New Jersey Board of Public Utilities. Senator Bill Bradley didn't realize he was in trouble of winning re-election and the New Jersey voters' anger over taxes and economy until the week prior to the election. The senator had a major image problem. In the early part of the campaign Bradley was winning easily in the polls, so his staffers told him to play it safe. He sent out television advertisements of himself walking on the beach, shooting a perfect shot on the court, and sitting back in his office with his basketball shoes onto his desk. The advertisements backfired as voters were turned off and thought that he hadn't taken his job as Senator seriously, at a time when New Jersey voters were suffering. Another major problem with Bradley was how Democratic Governor Jim Florio implemented a $2.8 billion tax increase, hurting the state's economy. In addition, Bradley refused to answer questions pertaining to Florio's tax policies. After Bradley realized he was in trouble he released negative advertisements.