The Mitsubishi Lancer is an automobile produced by the Japanese manufacturer Mitsubishi Motors since 1973. The Lancer has been marketed as the Colt Lancer, Dodge Colt, Plymouth Colt, Chrysler Valiant Lancer, Chrysler Lancer, Eagle Summit, Hindustan Lancer, Soueast Lioncel, and Mitsubishi Mirage in various countries at different times, and has been sold as the Mitsubishi Galant Fortis in Japan since 2007. It has also been sold as Mitsubishi Lancer Fortis in Taiwan with a different facelift than the Galant Fortis. In Japan, it was sold at a specific retail chain called Car Plaza. Between its introduction in 1973 and 2008, over six million units were sold. There have been nine generations of Lancers before the current model. Mitsubishi ended production of the Lancer in August 2017 worldwide, with the exception of Taiwan and China. An extensive facelift was given to the car by Pininfarina's Chinese offices. First generation (A70; 1973) The first Lancer (A70) was launched in February 1973. It served to fill the gap between the Minica kei car and the larger Galant. The sporting 1600 GSR model began the Lancer's long and successful rally history, winning the Safari Rally twice and the Southern Cross Rally four times. There were four body styles, two- and four-door sedans, a two-door hardtop coupe and a long-running five-door station wagon (built until replaced by the front-wheel drive Lancer/Mirage Van in March 1984). Engines were different 1.2-liter, 1.4-liter, and 1.6-liter fours. This car was marketed under a variety of names: Dodge Colt in the United States, Plymouth Colt in Canada, Dodge Lancer in some Latin American countries, Chrysler Valiant Lancer in Australia, and Colt Lancer in some European markets. Celeste In February 1975, the Lancer was complemented by a hatchback called the Lancer Celeste, succeeding the Galant FTO. It was also called the Mitsubishi Celeste (New Zealand) or Colt Celeste in some markets; and sold as the Chrysler Lancer in Australia, the Dodge Lancer Celeste in El Salvador, the Plymouth Arrow in the United States, and the Dodge Arrow in Canada. Four-door Lancer assembly began in New Zealand in 1975, supplementing the larger English Hillman Avengers also built locally by importer Todd Motors. The Celeste was imported built-up from Japan initially and assembly of a single 1.6- liter, manual transmission model began in 1978 followed by a minor facelift about a year later. The Celeste was originally available with 1.4- and 1.6-liter options,