received a '15' certificate from the British Board of Film Classification, meaning that no-one under the age of 15 could buy or rent it in the United Kingdom. Ciaran has stated that the Super Furry Animals were "very hands-on" during the making of the DVD. Initially the band were mainly concerned with the sound quality, describing the presentation of the album's tracks in surround sound as "radical, like the change from mono to stereo". The group directed the surround sound mix themselves, instructing audio engineers to move instruments and vocal parts between speakers: "We want that one bit of sound to travel from the centre, over our heads and finish on my right shoulder ... Let's have the main vocal in the middle, then each harmony in its own speaker." They soon became equally as interested in the remixes, visuals and interactive elements however. Ciaran has described this process as "not always a nice position to be in" when, for example, they had to reject music videos they weren't happy with. The band asked different directors to make music videos for each song having tried unsuccessfully to make a film to accompany their 1999 album Guerrilla themselves. According to singer Gruff Rhys the band "tended to go for illustrators who could [make videos] cheaply using Flash ... and artists who like to work". The directors were asked to make the visuals as "extreme as possible" in an effort to avoid making videos that looked like just "another pop promo ... like MTV" and, according to Ciaran, had to "work even harder at creating something interesting" due to the limited budget available. Many of those who made videos for the DVD release had no previous experience of making films resulting in a "really fresh ... kind of scruffy" end product. According to Rhys the band made separate music videos for Rings Around the World'''s three singles as they saw the videos included on the DVD release of the album as "pure art" whereas they needed promotional videos that were more like adverts for the songs. Rhys has stated that the Super Furry Animals felt that fans placed too much emphasis on the videos on Rings Around the World rather than concentrating on the music, as a result of which the band used "really bland images" on the DVD release of their next album Phantom Power. Although he enjoyed having so much