In a study done by the Department of Sociology at the University of Louisville, it was found that out of the 716 regular Sports Illustrated magazines published between 2000 and 2011, only 35 of the covers featured female athletes. These surprising numbers have gotten increasingly worse considering between 1954 and 1965 women were given about 12.6% of cover images, according to the study. According to Walter Bingham, SI writer and editor, many people want to do away with the swimsuit edition but it is their biggest money maker so they never could. About the evolution of the magazine, "the suits got skimpier and skimpier, the models' attributes bigger and bigger," Bingham wrote in 2010 in the Cape Cod Times. References Bimonthly magazines published in the United States Defunct women's magazines published in the United States Magazines established in 1999 Magazines disestablished in 2002 Women Sports magazines published in the United States Women's sports in the United States 1999 establishments in the United States