the People's Republic of China in 1949. One of its first actions was to label the genre "Yellow Music" (the color is associated with pornography). The Shanghai pop music industry then took pop music to Hong Kong and in the 1970s developed Cantopop. The Kuomintang, relocated to Taiwan, discouraged the use of native Taiwanese Hokkien dialect from the 1950s to the late 1980s. As a result, mandopop became the dominant musical genre in Taiwan. In 2000 EolAsia.com was founded as the first online C-pop music portal in Hong Kong. The company survived the dot-com bubble and offered online legal music downloads in February 2005, backed by EMI, Warner Music and Sony BMG. It primarily targets consumers in Hong Kong and Macau: some songs require Hong Kong Identity Cards to purchase. In August 2008 Norman Cheung, father of HK singer Ronald Cheng, acquired the remaining portion of EMI Music Asia when EMI, which had entered China in the early 20th century, withdrew from the Chinese market. Typhoon music made the purchase for an estimated HK$100 million. In February 2008 mainland China's top search engine Baidu.com was sued by local industry groups for providing music listening, broadcasting and downloading without approval. Piracy continues to exist in China but Google have since announced a cooperation deal offering free listening and genuine music copies. Top100.cn was founded by basketball star Yao Ming, agent Zhang Mingji and music insider Chen Ge via a 20 million yuan investment. Google mp3 became available in March 2009. The future of C-pop in mainland China is slowly emerging. However, the Chinese government's banning of the highly popular show Super Girl for one year in 2008 and 2012 still a very controversial for the mainland China market. In the early years of modern mainland China, emphasis on collectivist and party values, would predominantly set the theme for the music that was produced. Chinese officially sanctioned music schools, teaching popular music usually involves praising China's national culture through song lyrics that echo the official orientation of the PRC. The way in which popular music is taught in the school system relates to Chinese patriotic verses and traditional Chinese culture. The educational policy is heavily influenced by the government, and the "... Chinese government still uses traditional Chinese culture and values to enhance its legitimacy and consolidate its authority" (Ho, 2012, p1). After the Cultural Revolution that isolated China from the rest