work with freelance writers and illustrators. Some are endorsed by "imprimaturs": such as the British Medical Association, the Royal Horticultural Society and the British Red Cross. BradyGames BradyGames was a publishing company in the United States operating as a DK imprint, which specializes in video game strategy guides, covering multiple video game platforms. It published its first strategy guide in November 1993 as a division of MacMillan Computer Publishing. In 1998, Simon & Schuster (which acquired Macmillan in 1994) divested BradyGames as part of its educational division to Pearson plc. BradyGames has grown to publish roughly 90-100 guides per year. On 1 June 2015, BradyGames merged with Prima Games, and future strategy guides made by the publishing company were published under the Prima Games label, which was sold to Asteri Holdings in 2019. Young adult DK commenced publishing books aimed at teens with the release of Heads Up Psychology in 2014. See also Cartopedia References External links DK website Book publishing companies of the United Kingdom Travel guide books Publishing companies established in 1974 Penguin Random House Kindersley family Former Microsoft subsidiaries