images and alternative rock. The alternative idol scene was pioneered by Bis and Seiko Oomori and made popular by Bis' successor Bish. History 1960–1980: Post-war era and idol beginnings The popularity of young female singers can be traced back to Sayuri Yoshinaga in the 1960s, as well as the Takarazuka Revue and theater shows from the Meiji era. In 1962, Johnny Kitagawa founded Johnny & Associates and created the group Johnnys, which is retroactively considered the first idol group in Japan. He is also credited with pioneering the idol trainee system, where talents would be accepted in the agency at a young age and train not only in singing, but also dancing and acting, until they were ready for debut. However, the concept of an idol wasn't defined by mainstream Japanese media until in November 1964, when the 1963 French film Cherchez l'idole was released in Japan under the title . Many Japanese audiences took interest in Sylvie Vartan, whose song "La plus belle pour aller danser" from the film sold more than a million copies in Japan. Vartan was heralded for her youthful, adorable looks and musical talent, leading the Japanese entertainment industry to assign the word "idol" to singers who shared a similar aesthetic. Television greatly impacted the popularity of the idol phenomenon, as beginning in the 1970s, many idols were recruited through audition programs. In addition, the availability of having home television sets gave audiences greater accessibility of seeing idols at any time compared to going to theaters. Momoe Yamaguchi, Junko Sakurada, Saori Minami, and Mari Amachi, some of the idols recruited through television, were some of the more popular figures of this era, along with groups such as Candies and Pink Lady. Saori Minami, who debuted in 1971, was noted by scholar Masayoshi Sakai to be the turning point of when teenage stars became popular in mainstream media. Music was produced by a shared climate of songwriters and art directors seeking a step towards a depoliticized youth culture. Idols grew in popularity over the 1970s, as they offered audiences escapism from political violence and radical student movements. Idols at the time were seen as ephemeral because of how short-lived their careers were, and how they would disappear from the public after retirement. In public, idols took steps to play a distinct character and uphold an illusion of perfection, such as maintaining a virginal image. Other examples