named after her, the Gisele Bündchen Forest, where more than 25000 seedlings of 100 different tree species were planted in her honor, which recovered more than 15 hectares of Atlantic Forest. In 2011, the donation went to the Socio-Environmental Institute. In 2009, she also helped the "Tamar Project", a research initiative and environmental protection of the five species of sea turtles along the Brazilian coast. In 2012, Bündchen planted a sapling of Sapucaia tree during her visit to Green Nation Fest, an event that occurs every year during the Environment Week and, that year, prior to the realization of Rio +20. Over the years Bündchen participated in several United Nations campaigns to fight against climate change. She participated in challenges on World Environment Day to mobilize people to take action in helping protect the forest, the wildlife, the green economy and to encourage people to reduce their food waste. Bündchen attended Champions of the Earth and Equator Prize ceremonies multiples times. In 2013, Bündchen supported the United Nations campaign against food waste, THINK.EAT.SAVE. Bündchen and chef Eric Ripert participated in the Today Show program where they showed that it is possible to cook more efficiently. Bündchen and her husband promote the Earth Hour global movement, a symbolic act promoted worldwide by the World Wildlife Foundation in which governments, companies, and people demonstrate concern for the environment, turning off their lights for sixty minutes. In January 2014, Bündchen joined the Rainforest Alliance board of directors. Later that year she attended, as a guest of honor the spring annual gala, a ceremony that recognized the industry champions that have sustainability as a priority. In 2014 Bündchen supported the SOKO + The United Nations Trust Fund to End Violence Against Women partnership to support the financial and physical security of women and girls around the world. SOKO artisans in Kenya created a pair of handmade bracelets to raise awareness for the fund. Bündchen had her work in the defense of the environment recognized and was appointed as Goodwill Ambassador for the United Nations Environment Programme (UNEP). Since then, Bündchen has helped UNEP in the mission of raising awareness and inspiring action to protect the environment. In 2016, she joined the climate change documentary show Years of Living Dangerously as one of its celebrity correspondents. In addition to using her social networks to share information about different subjects related to the importance of preserving