The Factory was Andy Warhol's studio in New York City, which had four locations between 1963 and 1987. The Factory became famed for its parties in the 1960s. It was the hip hangout spot for artists, musicians, celebrities and Warhol's superstars. The original Factory was often referred to as the Silver Factory. In the studio, Warhol's workers would make silkscreens and lithographs under his direction. History Due to the mess his work was causing at home, Warhol wanted to find a studio where he could paint. A friend of his found an old unoccupied firehouse on East 87th Street where Warhol began working in January 1963. No one was eager to go there, so the rent was $150 a month. A few months later, Warhol was informed that the building would have to be vacated soon, and in November he found another loft on the fifth floor at 231 East 47th Street in Midtown Manhattan, which would become the first Factory. In 1963, artist Ray Johnson took Warhol to a "haircutting party" at Billy Name's apartment, decorated with tin foil and silver paint, and Warhol asked him to do the same scheme for his recently leased loft. Silver, fractured mirrors, and tin foil were the basic decorating materials loved by early amphetamine users of the sixties. Name covered the whole factory in silver, even the elevator. Warhol's years at the Factory were known as the Silver Era. Aside from the prints and paintings, Warhol produced shoes, films, sculptures and commissioned work in various genres to brand and sell items with his name. His first commissions consisted of a single silkscreen portrait for $25,000, with additional canvases in other colors for $5,000 each. He later increased the price of alternative colors to $20,000 each. Warhol used a large portion of his income to finance the Factory. Billy Name brought in the red couch which became a prominent furnishing at the Factory, finding it on the sidewalk of 47th street during one of his "midnight outings." The sofa quickly became a favorite place for Factory guests to crash overnight, usually after coming down from speed. It was featured in many photographs and films from the Silver era, including Blow Job (1963) and Couch (1964). During the move in 1968, the couch was stolen while left unattended on the sidewalk for a short time. Many Warhol films, including those made at the Factory,