up to and could be configured (a claimed) 22 different ways. Options included a center console that doubled as a removable cooler and a tent/inflatable mattress package that, along with a built-in air compressor, allowed the Aztek to double as a camper. Extending this image was a seat-back mounted backpack, and a number of specialty racks for bicycles, canoes, snowboards, and other such items. An optional 10 speaker Pioneer stereo system provided a set of controls located at the rear of the vehicle for tail-gate parties as well as an unusual 2-piece tailgate with built-in cup-holders and contoured seating area for added comfort. Safety The Insurance Institute for Highway Safety (IIHS) gave the Aztek a Marginal overall score in the frontal offset test. However, they did not conduct a side-impact test. 2004 National Highway Traffic Safety Administration (NHTSA) Crash Test Ratings: Frontal Driver: Frontal Passenger: Side Driver: Side Rear Passenger: Sales Reception GM forecast sales of up to 75,000 Azteks per year and needed to produce 30,000 annually to break even. Just 27,793 were sold in 2002, which was the model's best-selling year. Pricing of the Aztek was also an issue at launch: the vehicle was too expensive for its intended "Generation X" audience and was priced significantly higher than competing vehicles. After the 2001 model year, the GT model was dropped and pricing was slashed, in addition to extremely generous rebates and cut-rate financing instituted by GM in the wake of the terrorist attacks on September 11, 2001. The Aztek had among the highest CSI (Customer Satisfaction Index) scores in its class, and won the appellation of "Most Appealing Entry Sport Utility Vehicle" in 2001 from J.D. Power and Associates, an independent consumer survey organization which noted: "The Aztek scores highest or second highest in every APEAL component measure except exterior styling." Matthew DeBord of The Big Money argued that despite its poor reviews and sales, the Aztek was the car that, in the long run, could save GM. He praised GM for being daring and trying to create an entirely new market in vehicles, rather than simply copying successful formulas. He argued that the Aztek's failure is similar to the failure of the Apple's Newton and Mac Portable – two failed products that revolutionized the computer industry and became the basis for later successful products made by Apple. The car was featured through a tie-in in the sci-fi