American Regional Broadcasting Agreement (NARBA), WSB moved to 750 kHz, where it has been ever since. WSB smoothed the way for the radio spread of southern gospel music throughout the region, through regular programming hosted by Charles Davis Tillman. The Shelby Star newspaper, in an issue dated November 1985, wrote that the talented Dan Hornsby, after the national disaster crash of the stock market, found himself working no longer for Columbia Records but for radio stations like WGST, WATL and WCON, along with being the first morning show announcer for WSB in Atlanta. Lambdin Kay called Hornsby "90% of the local talent on WSB." In 1939, the Journal newspaper and WSB radio station were sold to James Middleton Cox, the founder of what would become Cox Enterprises. Wright Bryan, a WSB news reporter as well as managing editor of the Atlanta Journal, was also a stringer for NBC during World War II. He was the first war correspondent to broadcast an eyewitness account of the D-Day invasion, reporting from London in the early hours of June 6, 1944. Elmo Ellis, who programmed WSB in the 1950s and 1960s, is remembered as an innovator among Southern broadcasters. He provided the on-air editorials for the station, and in the 1960s, consistently supported civil rights. From 1925 to 1956, WSB radio, along with later co-owned stations WSB-FM and WSB-TV, operated out of the top floor of the Atlanta Biltmore Hotel in Midtown Atlanta. Afterward, the WSB stations were housed in a Colonial-style mansion with its interior specially built for broadcasting, informally known as "White Columns". That location was also in Midtown Atlanta, where Peachtree Street crosses West Peachtree Street near Ansley Park. In 1998, all of the Cox Radio stations located in the Atlanta radio market, as well as WSB-TV, moved into a new "Digital White Columns" on the same property. The original White Columns was demolished afterward. In 1948, WSB added a companion FM station, WSB-FM, originally broadcasting on 104.5 MHz. The Atlanta Constitution had also been experimenting with FM radio, putting WCON-FM on the air the year before. When the two newspapers merged under Cox ownership in 1952, WCON-FM and WSB-FM went silent. WSB-FM returned to the air in 1955 on WCON-FM's dial position, 98.5 FM. While it has the call letters of WSB-FM, the station traces its founding to when WCON-FM first signed on. During its early years, when few