toward lawyers or law students, and cover such topics as quality of life, hours, family friendliness and salaries. Finally, statistical rankings generally cover profit-related data such as profits per partner and revenue per lawyer. Third party attorney ranking services such as Chambers and Partners and Martindale-Hubbell are generally very competitive and can help raise an individual attorney's professional profile, and to catch this marketing advantage, over 1,200 attorney ranking and or awards have sprung up in the U.S. Various state bar associations have taken notice of the prolific growth of attorney honor awards and have determined that lawyers may refer to such honors in advertising “only when the basis for comparison can be verified” and the organization providing the award “has made adequate inquiry into the fitness of the individual lawyer.” In an October 2007 press conference reported in The Wall Street Journal and The New York Times, the law student group Building a Better Legal Profession released its first annual ranking of top law firms by average billable hours, pro bono participation, and demographic diversity. Most notably, the report ranked the percentages of women, African-Americans, Hispanics, Asian-Americans, and gays & lesbians at America's top law firms. The group has sent the information to top law schools around the country, encouraging students to take this demographic data into account when choosing where to work after graduation. As more students choose where to work based on the firms' diversity rankings, firms face an increasing market pressure in order to attract top recruits. In popular culture A number of television shows, movies and books have revolved around relationships occurring in fictional law firms, highlighting both public fascination with and misperception of the lives of lawyers in high-powered settings. One popular American legal drama television series is called Suits. There is one popular American dramedy, also known as, comedy drama called Boston Legal which was created by David E. Kelley and produced in association with 20th Century Fox Television for ABC. It is a spin-off of another long running Kelley series, The Practice, following the exploits of former character Alan Shore at the legal firm of Crane, Poole & Schmidt. One famous legal movie is called The Firm, which was adapted from a book written by John Grisham. The television series Better Call Saul features several fictional law firms. See also List of largest law firms by revenue List of largest law firms