several episodes existing from before that (including the 1932 premiere). A few episodes from the series' later years remain missing, however, such as the shows from September 30 and October 7, 1951. The March 28, 1948 episode of the radio series was chosen by the Library of Congress as a 2004 selection for preservation in the National Recording Registry. Television Jack Benny made his TV debut in 1949 with a local appearance on Los Angeles station KTTV, then a CBS affiliate. On October 28, 1950, he made his full network debut over CBS Television. Benny's television shows were occasional broadcasts in his early seasons on TV, as he was still firmly dedicated to radio. The regular and continuing Jack Benny Program was telecast on CBS from October 28, 1950, to September 15, 1964. It became a weekly show in the 1960–1961 season, and was on NBC from September 25, 1964, to September 10, 1965. 343 episodes were produced. His TV sponsors included American Tobacco's Lucky Strike (1950–59), Lever Brothers' Lux (1959–60), State Farm Insurance (1960–65), Lipton Tea (1960–62), General Foods' Jell-O (1962–64), and Miles Laboratories (1964–65). The television show was a seamless continuation of Benny's radio program, employing many of the same players, the same approach to situation comedy, and some of the same scripts. The suffix "Program" instead of "Show" was also a carryover from radio, where "program" rather than "show" was used frequently for presentations in the nonvisual medium. Occasionally, in several live episodes, the title card read The Jack Benny Show. The Jack Benny Program appeared infrequently during its first two years on CBS-TV. Benny moved into television slowly. In his first season (1950–1951), he only performed on four shows, but by the 1951–1952 season, he was ready to do one show roughly every six weeks. In the third season (1952–1953), the show was broadcast every four weeks. During the 1953–1954 season, the Jack Benny Program aired every three weeks. From 1954 to 1960, the program aired every other week, rotating with such shows as Private Secretary and Bachelor Father. After the radio show ended in 1955, Benny took on another biweekly series, becoming a regular on Shower of Stars, CBS's hourlong comedy/variety anthology series. He effectively appeared almost every week on one of the two series. On Shower of Stars, Benny's character finally turned 40, throwing a large birthday party for the occasion. Beginning in the