know that when their underage kids enroll for exam prep or tutoring, personal information may be shared with hookup sites that could then target their kids to become customers?" asked the critic, who concluded that the company "makes no guarantee that data sharing among its entities will not include those customers whose sole aim is to improve their grades and test scores." Indeed, another critic points out that The Princeton Review "policy states 'we may collect certain information from your computer each time you visit our site'—information like data 'regarding your academic and extracurricular activities and interests.' That information can be used to 'send you email notices and offers; perform research and analysis about your use of or interest in our products, services or products or services offered by others; [and] develop and display content and advertising tailored to your interests on our site and other sites.'" No evidence was ever presented that IAC, which owned The Princeton Review when these criticisms were made, used data gathered by The Princeton Review to promote IAC company dating services to younger people. See also Storefront school References External links Educational publishing companies Test preparation companies Standardized tests in the United States Companies based in Natick, Massachusetts Princeton, Massachusetts American companies established in 1981 Consulting firms established in 1981 Publishing companies established in 1981 1981 establishments in New York City