journalists. Similar incidents include Millar publicly expressing amazement at the fact that non-caucasians can get Down's syndrome and referring to all gamers as "pedos" in an interview. Millar frequently employs unusual tactics to promote himself and his work, such as the public bet with Harry Knowles regarding the casting of the lead actor in then-upcoming Superman film in 2004, which Millar used as a way to advertise his run on Wolverine. That same year, Millar claimed that rapper Eminem was in talks to take the lead role in the film adaptation of his creator-owned series Wanted which resulted in public denial by Eminem's management via Variety. In 2006, Millar auctioned the right to name the protagonist of his then-upcoming creator-owned series Kick-Ass. In 2016, he organized a "treasure hunt" for advance copies of Jupiter's Legacy hidden in ten cities around the world. In 2017, Millar established a charitable foundation and launched a multi-year campaign to promote it. Throughout the 90s and early 00s, Millar was close friends with fellow Scottish writer Grant Morrison. The pair frequently collaborated on works published by British and American publishers and appeared together at various events. Morrison was seen as the mentor figure in their relationship, as evidenced by a humorous strip created by Garth Ennis and Dave Gibbons for an anniversary issue of 2000 AD in which Millar appeared in the form of a small droid repeating a single phrase, "me and Gwant". The pair was also parodied in an issue of Simpsons Comics written by Gail Simone, shown fighting over whose then-ongoing X-Men series—Millar's Ultimate or Morrison's New—is more important. Sometime around 2004, Millar and Morrison seemingly cut all communication and never interacted in public again, which, according to Morrison, happened because Millar wanted to break away from the image of Morrison's protégé after the success he had with The Authority and Ultimate X-Men. When asked about the state of their relationship in a 2011 interview, Morrison responded thus, "I wish him well but, no, there is no good feeling between myself and Mark Millar for many reasons most of which are he destroyed my faith in human fucking nature." Awards and accolades In August 2011, Millar appeared in his native Coatbridge to unveil a superhero-themed steel archway beside the Monkland Canal, created by sculptor Andy Scott with the help from the students at St. Ambrose High School, Millar's alma mater. The six-metre-high