L.A. Live is an entertainment complex in the South Park District of Downtown Los Angeles, California. It is adjacent to the Crypto.com Arena and Los Angeles Convention Center. L.A. Live was developed by Anschutz Entertainment Group (AEG), Wachovia Corp, Azteca Corp, investment firm MacFarlane Partners, and with tax deferments paid by Los Angeles taxpayers. It cost approximately to build. The architectural firm responsible for the master plan and phase two buildings was Baltimore-based RTKL Associates. With the adjoining LA Convention Center and Crypto.com Arena, LA Live will be part of the "Downtown Sports Park" cluster for the upcoming 2028 Olympic Games being held in Los Angeles. LA Live will host boxing events at Microsoft Theater. Timeline Initial construction at L.A. Live began in September 2005. The first phase opened in October 2007 and contained Microsoft Theatre, the Xbox Plaza, a retail plaza, as well as an underground parking garage, holding a fraction of the project's expected total of 4,000 parking spaces. LA live was initially decried by architects as not being openly pleasing to the neighborhood streets and a metal looking fortress when it opened. The architect Nate Cherry of CallisonRTKL, the designer of the project wanted to create narrow walkways to lure visitors into the plaza from the street, thus creating alleyways lined with restaurant, similar to a European style public plaza. LA Live brought in a renaissance to the neighborhood surrounding Crypto.com Arena and billions in economic activity to downtown Los Angeles. Thru the years, the success of LA LIVE! has created mirrored versions or renovations of districts adjacent to sports venues, including TEXAS LIVE in Arlington, Texas, KEMBA Live! at the Arena District in Columbus, Ohio, Kansas City Live! in Kansas City, Missouri, Titletown District in Green Bay, Wisconsin, Patriot Place outside of Gillette Stadium in Massachusetts, and the American Dream Meadowlands near Meadowlands Stadium in New Jersey. Explored expansion In 2020, AEG proposed a $1.2-billion public-private partnership that would add as much as 700,000 square feet to the convention center, which AEG operates, and a $700-million, 861-room addition to the JW Marriott hotel.Plans were approved in 2022. Three years of construction is scheduled. For a time prior to the return of the Los Angeles Rams in 2016, plans were being developed for the NFL to return to Los Angeles with a new stadium on the campus, to be called Farmers Field. The Los Angeles City Council