and name limited in most on-air imaging; it also retained the news branding it had been using before it joined the network—in its case, The 2 News Team, which the station adopted in November 1990 as an ABC affiliate. In addition to expanding its local news programming at the time it joined Fox, the station replaced ABC daytime and late-night programs that migrated to KDNL with an expanded slate of syndicated talk shows as well as some documentary-based reality series and off-network sitcoms, and also acquired some syndicated film packages and first-run and off-network syndicated drama series for broadcast in weekend afternoon timeslots on weeks when Fox did not provide sports programming. News Corporation/Fox ownership On July 17, 1996, News Corporation announced that it would acquire New World in an all-stock transaction worth $2.48 billion, with the latter company's ten Fox affiliates being folded into the former's Fox Television Stations subsidiary, making them all owned-and-operated stations of the network (the New World Communications name continued as a licensing purpose corporation for KTVI and its sister stations until 2007 under Fox, and from 2009 to 2011 under Local TV ownership); upon the completion of the merger on January 22, 1997, KTVI became the first network-owned station in the St. Louis market since CBS sold KMOX-TV (which became what is now KMOV concurrent to the sale) to Viacom in 1986. Under Fox ownership, programming began to change very slightly as KTVI (through Fox) began to add stronger first-run syndicated shows as well as stronger off-network sitcoms to the programming mix. KTVI first launched its website on November 1, 1999, which featured a design similar to other sites belonging to Fox's owned-and-operated stations at the time and focused on promotional and programming content initially, but eventually incorporated news content. The website was migrated to the MyFox platform on September 14, 2006. On October 15, 2007, KTVI launched STLMoms.com, a website aimed at St. Louis area mothers, whose concept spun off from a popular blog featured on the station's main website. Subsequently, on June 2, 2008, KTVI launched GarageSaleSTL.com, a free website that primarily features a Google-based map of viewer-submitted garage sales (the site has since been discontinued). Local TV and Tribune ownership On December 22, 2007, Fox sold KTVI and seven other owned-and-operated stations—WDAF-TV in Kansas City, WBRC in Birmingham, WGHP in Greensboro/Winston-Salem/High Point, WJW in Cleveland, WITI in Milwaukee, KDVR in Denver