Iowa State on February 13. The Jayhawks had their 2,000th win in school history under Self when they defeated Texas Tech, joining Kentucky and North Carolina as the only schools to record such an achievement. However, the Jayhawks were seeded 1st in the NCAA tournament and were upset by 9th-seeded Northern Iowa in the second round. Recruiting began immediately for the 2010–11 season, as Kansas landed top recruit Josh Selby in April. By September 2010, both The Sporting News and Athlon Sports had ranked Kansas in their pre-season outlook as #4 overall and, along with ESPN's Joe Lunardi, were projected to become a #1 seed again in the 2011 NCAA tournament. Blue Ribbon and the USA Today/ESPN coaches polls both placed Kansas at #7 in the pre-season poll. Josh Selby became eligible mid season and joined the Jayhawks beginning December 18 against USC. The Jayhawks went 29–2 during the regular season, winning the Big-12 Conference title and the Big 12 Conference tournament in Kansas City, Missouri. Self was named Big 12 Coach of the Year for the third time on March 6, both in the coaches' poll and by the Associated Press. The Jayhawks entered the NCAA Tournament as the #1 seed in the Southwest Region, defeating #16 seed Boston and #9 seed Illinois to advance to the Sweet 16 where they beat #12 seed Richmond. Kansas lost to #11 seed VCU, a team many didn't think deserved to be in the tournament, by 10 points in the Elite Eight after never leading during the game. Between 2007 and 2011, Self's KU teams won 165 games, an average of 33.0 wins a year, passing Mike Krzyzewski of Duke (164 wins, 32.8 a year from 1998 to 2002) and Jerry Tarkanian of UNLV (163 wins, 32.6 a year from 1987–1991) for the highest 5-year win total of any men's basketball coach in Division I history. In the 2010–11 season, Self led the Jayhawks past North Carolina to end the season at number 2 on the all-time wins list, trailing leader Kentucky by 14 games (List of teams with the most victories in NCAA Division I men's college basketball). In 2011–12, having lost four starters from the 2010–11 team, Kansas faced an apparent rebuilding year. Two of Self's recruits were ruled ineligible by the NCAA, and those who moved into the starting positions had seen little action in prior years. Kansas began