Despite this and other security measures, many videos of the concert quickly surfaced online. Some non-invitees livestreamed the concert online as it happened from across the waterbody surrounding Atlantis The Royal. American singer Lizzo watched one of these, tweeting "I have seen Beyoncé perform live 10 times in my lifetime... and today the 11th time was on [an Instagram] live across a body of water of a hotel." Beyoncé's production company Parkwood Entertainment then made a small number of official concert images and clips available to the public. Launch event Atlantis The Royal was originally set to open in October 2022 but was rescheduled for 2023. The resort became open to the public and available for reservation on February 10, 2023, and the launch event lasted three days. Journalists, celebrities, and influencers were invited, given accommodation at the hotel and given first class airfare on Emirates. January 22 Beyoncé hosted a fashion show to showcase an Ivy Park collection titled "Park Trail". Models displayed items at Nobu by the Beach (one of the eight restaurants at the resort). Some items of clothing worn from the collection included jackets, coats, blazers, hoodies, sweatsuits and jersey dresses. The pieces were "inspired by the resilience of the outdoors, the spirit of the streets, and the possibilities of the future". Beyoncé did not attend but instead her music was DJed by her creative director Andrew Makadsi. Songs included "Break My Soul," "Cuff It," "Cozy" and "Heated", all from Renaissance. Also played was Janet Jackson’s "What Have You Done for Me Lately" and Madonna’s "Vogue". Public response Leaked clips from the performance went viral on social media. Beyoncé's new vocal arrangements for "Drunk in Love" sparked vocal challenges online, especially on TikTok, in which fans attempted to recreate them. Some of the hashtags included #DrunkInLoveChallenge and #BeyonceInDubai. Controversies Some journalists called into question the ethical implications of invited journalists' expenses being covered by Beyoncé. Kristal Brent Zook said that this was unethical because it defied the code of ethics set out by the Society of Professional Journalists. Yanick Rice Lamb, professor at Howard University, said that journalists should have denied the invitation, as they would be more inclined to cover the event positively because of the "once-in-a-lifetime experience" being offered to them. Beyoncé was criticised for performing in Dubai due to the United Arab Emirates' (UAE) criminalization of homosexuality. According to the BBC, Beyoncé's most