CKCK-FM is a radio station in Regina, Saskatchewan. Owned by Rawlco Communications, it broadcasts an adult hits format branded as Jack 94.5. CKCK's studios and offices are located at 2401 Saskatchewan Drive in Regina, along with sister stations CJME and CIZL-FM. History In 1922, the Leader Publishing Company, owner of Regina's two major newspapers, The Leader and the Regina Evening Post, hired Bert Hooper to run a new radio station. In the beginning, Hooper was the station's only employee, but he soon hired a second announcer, Pete Parker. In 1923, Parker called a Regina Capitals hockey game on the station - the world's first complete broadcast of a professional hockey game. Around the same time, the station conducted the British Empire's first live remote broadcast of a church service. The Sifton family bought the newspapers and the radio station in 1927, merging the newspapers into The Leader-Post in 1930. CKCK was an affiliate of the Canadian Radio Broadcasting Commission from 1933 to 1936 when it affiliated with the newly formed Canadian Broadcasting Corporation. It remained a CBC affiliate until 1962 when the Trans-Canada Network was dissolved into CBC Radio. The Siftons obtained a television station licence, and signed CKCK-TV on the air in 1954. The 1960s saw CKCK at its commercial peak, dominating the broadcast market in Regina and southeast Saskatchewan. By then, it had boosted its power to 5,000 watts. Due to its location near the bottom of the AM dial and Saskatchewan's mostly flat land (with near-perfect soil conductivity), this was enough to provide at least secondary coverage of all of Saskatchewan's densely populated area. Its signal also reached across the border into portions of North Dakota and Montana. But its massive market share started to erode in the early 1960s as rival CJME came under the ownership of the Rawlinson family, forerunner of Rawlco Communications, and switched from a "beautiful music" format to Top 40 rock. CKCK cut back on its promotional arm in the belief that its ratings could not fall. Another rival, CKRM, switched from a middle-of-the-road (MOR) format to country music in 1971 and CBC Radio belatedly began building up CBK's local news and current affairs staff. In 1976, CKCK-TV was sold, forcing members of the joint newsroom to "choose sides." CKCK "spun off" an FM station, CKIT-FM, but it pursued a MOR format. By 1977, CKCK doubled its power to 10,000 watts, but