of Wikipedia also includes the cultural discussion of the place of Wikipedia in fact-checking. Major platforms including YouTube and Facebook use Wikipedia's content to confirm the accuracy of information in their own media collections. Seeking public trust is a major part of Wikipedia's publication philosophy. Assessments Criteria for evaluating reliability The reliability of Wikipedia articles can be measured by the following criteria: Accuracy of information provided within articles Appropriateness of the images provided with the article Appropriateness of the style and focus of the articles Susceptibility to, and exclusion and removal of, false information Comprehensiveness, scope and coverage within articles and in the range of articles Identification of reputable third-party sources as citations Verifiability of statements by respected sources Stability of the articles Susceptibility to editorial and systemic bias Quality of writing Several "market-oriented" extrinsic measures demonstrate that large audiences trust Wikipedia in one way or another. For instance, "50 percent of [US] physicians report that they've consulted ... [Wikipedia] for information on health conditions", according to a report from IMS Institute for Healthcare Informatics. Comparative studies On October 24, 2005, British newspaper The Guardian published a story titled "Can you trust Wikipedia?" in which a panel of experts were asked to review seven entries related to their fields, giving each article reviewed a number designation from 0 to 10. Most of these reviewed articles received marks between 5 and 8. The most common critiques were poor prose, or ease-of-reading issues (three mentions), omissions or inaccuracies, often small but including key omissions in some articles (three mentions), and poor balance, with less important areas being given more attention and vice versa (one mention). The most common praises were factually sound and correct, no glaring inaccuracies (four mentions), and much useful information, including well-selected links, making it possible to "access much information quickly" (three mentions). In December 2005, the journal Nature published results of an attempted blind study seeking reviewer evaluations of the accuracy of a small subset of articles from Wikipedia and Encyclopædia Britannica. The non-peer-reviewed study was based on Natures selection of 42 articles on scientific topics, including biographies of well-known scientists. The articles were compared for accuracy by anonymous academic reviewers, a customary practice for journal article reviews. Based on their reviews, on average the Wikipedia articles were described as containing 4 errors or omissions, while the Britannica articles contained 3. Only 4 serious errors were found in