The great advantages in reducing the cost of shipping and reducing the transfer time from harvest to the display of flowers in the American and Canadian markets, have the potential to make Villa Guerrero the favorite flower supplier of both countries; as they would allow flower selling companies in both countries to increase the quality of the supply of flowers even in the furthest of their territories at an extremely competitive price. Since Mexico has already a free trade agreement with these nations (the USMCA) this could potentially be an opportunity to Mexico for stepping up as the main flower exporter to the United States, and Canada. The Municipality of Villa Guerrero has a stable microclimate that allows it to maintain its high production of flowers throughout the year. This also represents an advantage compared to countries where drastic changes in the climate limit flower production to specific seasons of the year. Likewise, the infrastructure that flower growers have in Villa Guerrero allows them to execute sophisticated post-harvest processes in which the flowers are quickly processed for transportation in refrigerated trucks, to their storage in cooling chambers. This allows the flowers to maintain an ideal longevity once they reach the final consumer. Although the production of flowers in the Municipality of Villa Guerrero remains constant throughout the year, it ostentatiously increases to cover the great demand of four national holidays in Mexico: Valentine's Day -in Mexico also known as Dia del Amor y la Amistad, in English, Day of Love and Friendship- Mother's Day -yearly celebrated in Mexico on May 10th- Day of the Dead, and Día de la Virgen de Guadalupe (in English, Day of our Lady of Guadalupe, yearly celebrated in Mexico on Dec 12th). The Municipality of Villa Guerrero is one of the largest producers of Mexican marigold -in Mexico known as (z)cempasúchitl (Tagetes erecta) and/or Flor de Muerto- whose greatest production is found in the vast ejidal lands of the Progreso Hidalgo rural community. Although the marigold plant is native to Mexico, nowadays many growers choose to produce hybrid varieties of marigold, as they are more attractive in the national and foreign market and they have greater vigor and longevity compared to their native counterparts. Even though the marigold plant has a great worldwide demand for its uses in the cosmetic, food, and pigment industries, in Mexico it is produced almost exclusively to satisfy the demand