on 16.3 percent. 2010 federal election Day was first on the South Australian Family First Party ticket for the Australian Senate at the 2010 federal election but was unsuccessful. Previously, the 2007 result (where independent Nick Xenophon polled 15 percent) saw the Family First Party in South Australia suffer a 1.09 percent swing, finishing with a statewide primary vote of 2.89 percent. After preferences, a candidate needs 14.3 percent of the vote (a quota) to gain election. Some commentators claimed Day had a "strong chance of taking one of the last two South Australian Senate seats", citing "effective preferences from nine smaller parties". Other commentators rated Day a "slim" chance, citing campaign and financial troubles with the Family First Party. The 2010 result saw Day and Family First receive a swing of 1.19 percent to finish on 4.08 percent of the vote, compared with the party's lower house vote of 4.96 percent, receiving a swing of 0.91 percent. This was well short of a quota, with Liberal Party former MP David Fawcett projected by the Australian Broadcasting Corporation (ABC) to win the last of the six South Australian Senate seats up for election. Progression of the count temporarily gave Day a 512-vote lead, with Day being listed by the ABC as the provisional sixth South Australian Senator. However further progression of the count put Fawcett back in the lead by several thousand votes and went on to win the sixth and final South Australian Senate seat. In the 2009/10 financial year Day made two loans totalling $405,000 to the Family First Party. 2013 federal election Day ran as a Family First Party South Australia Senate candidate at the 2013 federal election and was successful, taking the fifth available South Australian seat. The South Australian Senate Family First vote was 3.8 percent (down 0.3 percent), getting to the 14.3 percent quota from 19 group voting ticket party preferences: Australian Independents Party, Australian Stable Population Party, Liberal Democratic Party, Smokers' Rights Party, No Carbon Tax Climate Sceptics, Building Australia Party, Rise Up Australia Party, Katter's Australian Party, One Nation, Australian Fishing and Lifestyle Party, Australian Christians, Shooters and Fishers, Australian Motoring Enthusiast Party, Democratic Labour Party, Animal Justice Party, Australian Greens, Palmer United Party, HEMP Party, Australian Labor Party. The nationwide Family First Senate vote was 1.1 percent (down 1.0 percent). Day assumed his seat on 1 July 2014. Glenn Druery and