DD introduced many popular serials like Air Hostess, Wo Huye Na hamare, Kyunki Jeena Isi Ka Naam Hai, Tum Dena Sath Mera, Hari Mirchi lal Mirchi, Soni Mahiwaal, Wheel Smart Shrimati, Krazzy Kiya Re, Chandramukhi, Jo Kahunga Sach Kahunga, Tahreer Munshi Premchand Ki, and Kashmkash Zindagi Ki. 2010 to 2020: Loss of prominence At prime time, DD was still not able to compete with private channels, and it also started losing its peak position in afternoon slots to re-runs on other channels. In 2012, DD started airing Ekta Kapoor's Pavitra Bandhan, Sanjay Leela Bhansali's Saraswatichandra and a few other serials. In 2013, it reduced its window for regional telecasts to 4 PM-7 PM, and stopped airing news at night, which added one and a half hour to its prime time. To enrich the new four-hour long prime time, DD brought TV serials like Gora, Bharat Ki Shaan, Baba Aazmi's Yeh Kaha Aa Gaye Hum, Dil Jo Kah Na Saka, and Sanjeev Kapoor's Chef Ki Rasoi. It also launched a campaign for its afternoon slots, DD Dophar Aapke Ghar, by airing serials like Amrita, Anudamini, Aisa Prem Kahan, and Chupau Kaise Laaga Chunari Me Daag. In November 2014, Prasar Bharati relaunched DD National as 'Desh Ka Apna Channel' with a new theme and serials like Happy Homes, Khwabon Ke Darmiyaan, Khamosh Sa Afsaana, Dard Ka Rishta, Shama, Paltan, Stree Shakti, Zindagi Ek Bhanwar, and Janmon Ka Bandhan. Initially, these shows did better, but later, as TRP fell in 2016, Prasar Bharati decided to go for a slot sale policy and invited bids from makers for its 7 PM to 11 PM slot. Afternoon slots in 2016 aired serials like Krantijyoti Savitribai Phule, U-turn, and Munidhar. However, the strategy was not enough for its revival. In late 2016, the slot sale policy of DD was put on hold by the government. Although many production houses like Balaji Telefilms and SaaiBaba Telefilms had won slots for airing their programs, it could not be commenced as the policy was reported for review. From 2017, Doordarshan has been repeating programs from its library and does not telecast any new serial. 2020 to present Due to COVID-19, when all other TV Channels were stopped shooting for fresh episodes of their serials, Doordarshan decided to re-telecast its blockbuster drama programming from the 1980s and 1990s. DD National telecasted repeats of Ramanand Sagar's Ramayana, Uttar Ramayana, Shri Krishna,