Student Canteen, started their life on TV this way. In 1955, Radiowealth Inc., a radio manufacturer, began manufacturing television sets. Other local outfits such as, Carlsound and Rehco, also started setting up assembly plants. In 1958, the high taxes previously imposed on imported television shows were removed, which made American shows less expensive than locally produced live programming. In April 1955, Chronicle Broadcasting Network (CBN) was established as a radio medium in 1956 by businessmen Eugenio and Fernando Lopez. In the same year, CBN acquired ABS from Quirino, and merged the two companies under Bolinao Electronics Corporation. With the establishment of DZXL-TV Channel 9 on April 19, 1958, the Lopez brothers controlled the ABS and CBN television channels. In 1958, the combined ABS (DZAQ-TV Channel 3) and CBN (DZXL-TV Channel 9) television stations moved to their new studios in Roxas Boulevard, Pasay and the ABS radio facilities moved to the Chronicle Building in the Intramuros District of Manila, the home building of the CBN Radio studios. Rising popularity (1960–1972) At the turn of the next decade, TV sets became the most sellable appliance in the urban areas. Also within this period, other VHF TV stations opened. These include DZTV-TV (established on March 1, 1960, by Inter-Island Broadcasting Corporation (IBC), owned by Dick Baldwin and later Andrés Soriano, Sr. of San Miguel Corporation), DZTM-TV (established on June 19, 1960, by Associated Broadcasting Corporation (ABC), owned by Chino Roces, the publisher of The Manila Times), DZBB-TV (established on October 29, 1961, by Republic Broadcasting System (RBS), owned by Robert Stewart), DZFM-TV (established in 1961 by the Philippine Broadcasting Service of the Philippine government, now defunct), DZRH-TV (established on April 11, 1962, by the Manila Broadcasting Company (MBC), owned by Manuel "Manolo" Elizalde Sr.), and DZKB-TV (established on October 15, 1969, by Kanlaon Broadcasting System (KBS), owned by Roberto Benedicto). Among the top rated programs in the 1960s were The Nida-Nestor Show, Buhay Artista, and Pancho Loves Tita. Another local show that has had a prevailing top rating is Tawag ng Tanghalan, the amateur singing contest hosted by Lopito and Patsy. BEC's DZAQ-TV Channel 3, following the success of the first ever locally produced television drama Hiwaga sa Bahay na Bato in 1961, staged in 1963 the first-ever test television broadcasts in color using the NTSC system of the Radio Corporation of America, and would begin to broadcast in color in 1966. On