criteria being invited to join as an official ADI member. ADI currently has 105 full members with each member representing their respective country. World Alzheimer’s Month Each year ADI and its members organise the global awareness raising campaign World Alzheimer’s Month. The campaign aims to challenge the stigma and discrimination which still exists around the condition. Started in 2011, World Alzheimer’s Month takes place every September and has a different key message or theme each year, which can be used to raise awareness, educate or challenge the public’s misconceptions about dementia. World Alzheimer’s Day is on 21 September and was launched in 1994 to coincide with the 10th anniversary of the existence of the organisation. In more recent years, World Alzheimer’s Day has become the focal point of the World Alzheimer’s Month campaign and has often been the day in which ADI launches its World Alzheimer Report (See Publications). World Alzheimer’s Day is officially recognised by the WHO. Policy The organisation works to ensure that dementia is considered a global health probity through working with multilateral and regional bodies as well as national advocacy in collaboration with member associations. ADI has official status as a non-state actor with the World Health Organization (WHO). WHO Global Action Plan on the public health response to dementia Together with other strategic partners, ADI collaborated with the WHO to develop the report 'Dementia: a public health priority'. This report was followed by the publication of the ‘World report on ageing and health’ and the 'Strategy and Plan of Action of Dementias in Older Persons for the period of 2015-2019'. Following this, The WHO commenced the development of a Global Action Plan for dementia'. In 2017, the Global Action Plan on the public health response to dementia was unanimously adopted by all WHO Member States at the WHO 70th World Health Assembly by all WHO Member States. Since the adoption of the Global Action Plan, the organisation has actively advocated to all WHO Member States to develop, fund and adopt National Dementia Plans, which cover all seven strategic areas. United Nations (UN) ADI advocates to the United Nations (UN) with a particular focus on the rights of older persons and disability, following the adoption of the UN Convention for the Rights of People with Disabilities (CRPD). The document specifically lists dementia as a disability. Through the UN Open-ended Working Group on ageing, ADI has campaigned