reduced when Germany invaded Norway, and this resulted in a strong boost in Burbot Liver Oil sales. Throughout the 1940s, starting with a calcium supplement Vio-Cal, the company began manufacturing and selling its own line of multi-vitamins and multi-minerals, and further expanding its sales and distribution network throughout the mid-west, eventually manufacturing as many as 200 different products, including prescription drugs. Rowell Laboratories, Inc. and Theodore H. Rowell Jr. In 1949, the name of the company was changed to Rowell Laboratories, Inc. to better represent the company after focus was moved away from Burbot liver-based products. In the 1960s, the company began to specialize in gastro-enterology products. The company grew to sales of about $1.2 million in 1962, the year Theodore H. Rowell Jr. became president. When Ted Rowell Sr. retired from Rowell Laboratories in 1965, the business had revenues of approximately $1.5 million. He had spent most of his life building the company, so with the early days of struggling behind them, and the company's future promising, Ted Sr. decided to retire. With Ted Rowell Jr., a new style of management was introduced to Rowell Laboratories, Inc. His father, and company founder, Ted Sr. managed through a "classic entrepreneurial" style of management, where Ted Sr. was involved in every decision of any significance. Because of the company's growth over the years, the company had eventually outgrown this style of management, and Ted Jr. brought in a classic "management through delegation of authority" style of management. This allowed Ted to concentrate on company direction, growth, and profitability, while the management team of vice-presidents ran their respective departments while contributing to the direction and growth of the company. Ted credits the success of the company to the outstanding team of officers in his management team during the growth years: Thomas Dinndorf, Cyril "Pep" Pepera, Dr. Ben Greenwell, PhD, George Cherekos, Robert Solheim, Jesse Cohn, and Dr. Dave Powell, PhD. Members of the board of directors during these years were Ted Jr., William H. Ramsey, Lawrence "Larry" Weaver, Raymond C. Schwiegert, and Daniel J. Haggerty. Over the years, company sales typically doubled every 5–6 years. By the mid-1980s, under Ted's guidance, the company had grown to be a national manufacturer of prescription drugs specializing in digestive diseases, and by 1984 had revenues of $15 million, with net profit before taxes of approx. 10%. Rowell merger with Reid-Provident Laboratories, Inc. In 1985, Ted