The South American Championship of Champions (, ) was a football competition played in Santiago, Chile in 1948 and the first continental-wide football tournament in South America. Hosted and organized by Chilean club Colo-Colo, with the aid of then president of CONMEBOL Luis Valenzuela, it was played between February 11 and March 17. Brazil's Vasco da Gama won the competition after earning the most points in the round-robin tournament. This tournament is seen as the precursor to the Copa Libertadores and is considered, along with the Copa Aldao (also named "Copa Río de La Plata"), as an important stepping stone towards its creation. Overview Since the early 1910s, Argentine and Uruguayan clubs disputed the Copa Aldao, a tournament played between the national champions of each nation's top national leagues. The great success of this tournament gave birth to the idea of a continental competition. In 1929, the head executives of Nacional, Roberto Espil and José Usera Bermúdez, idealized a competition between the national champions of each Conmebol member. After analyzing the geographical distributions and distances, Espil devised a project in 1946 which also included the runners-up of every national league. However, it was in 1948 that Colo-Colo's head executive, Robinson Alvarez Marín, and CONMEBOL president, Luis Valenzuela, finally set into motion the forerunner of the Copa Libertadores: the "South American Championship of Champions", the first ever tournament played in order to determine the champion club of South America. Vasco da Gama, led by figures such as Augusto, Barbosa, Danilo, Friaça, Ademir and Chico, came away with the trophy after a deciding 0–0 draw against River Plate on the last round of matches. The Argentine squad had arrived in Santiago with most of players of legendary team La Máquina such as José Manuel Moreno, Ángel Labruna and Félix Loustau, with the addition of rising star Alfredo Di Stéfano. Vasco da Gama had already defeated Lítoral and Emelec 1–0 each, thumped Nacional 3–1, trashed Municipal 4–0 and tied 1–1 with the host club Colo-Colo. The competition was as successful financially as it was on the field: the average public attendance per game was 39,549 spectators and the tournament generated a gross of CLP 9,493,483. The tournament was also the kickoff to the creation of the European Cup in Europe. French journalist Jacques Ferran became fascinated with the tournament. The UEFA document on the history of the European Cup confirms that Jacques Ferran