Machine Shop Records is a record label founded by American rock band Linkin Park members, Brad Delson and Mike Shinoda, in 2001. The label is notable for releasing music in rock, hip hop, underground hip hop, alternative rock and nu metal music amongst other genres. The label is responsible for bringing up artists, such as Holly Brook (now known as Skylar Grey), Styles of Beyond, No Warning and Shinoda's side project Fort Minor. The label has marked up 80 releases as of 2014. History 1999-2002: Early years The label was originally known as The Shinoda Imprint, named after Mike Shinoda. Machine Shop was born in drummer Rob Bourdon's living room in 1999 when the band was packing CDs and stickers into boxes to send to their very first fans. The label only had the potential to release the extended plays for the band's fan club annually. Shinoda wanted to release albums of Linkin Park under the label, but the albums were already managed by the parent company Warner Bros. Records, and managing the albums on his alone basis was a difficult job. The first release under the label was for the fan club, LP Underground 2.0, which was released on November 18, 2002. The label also made available some enhanced features, such as T-shirts, sticker, key-chain, a band picture, guitar pick and membership card. The album was co produced by Don Gilmore with Shinoda. On November 17, 2003, the label released another extended play for the LPU fan club, entitled LP Underground 3.0, which featured the unreleased songs in the live album Live in Texas (which was released on November 18, 2003, through the record label). 2003-07: Mainstream success The label was later renamed to Machine Shop after the involvement of the band members in the work. Brad Delson took over the work as an A&R representative of the label. The label got the breakthrough success after the release of the overnight recorded collaborative EP by Jay-Z and Linkin Park, entitled Collision Course, which was released under the collaboration of labels, Roc-A-Fella, Warner Bros. and Machine Shop. The EP was released on November 30, 2004. The EP was certified as Platinum in America. Later the label signed artists like No Warning, Simplistic and LNDN. Suffer, Survive became the first non-Linkin Park album and non shared label album to be released under the label. It was released on October 19, 2004.