was added to the team as a marquee player. Chuck Adams continued as coach of the Sportimes. The Sportimes finished the regular season with 9 wins and 5 losses in first place in the Eastern Conference for the second consecutive season and made their third straight playoff appearance. Unlike the previous season, the first-place teams hosted the conference championship matches in 2010. So, the Sportimes faced the Boston Lobsters at Sportime Stadium at Randall's Island for the Eastern Conference title on July 23, 2010. The Sportimes got off to a quick start when Robert Kendrick and Jesse Witten topped Eric Butorac and Jan-Michael Gambill in men's doubles, 5–2, and Ashley Harkleroad and Abigail Spears beat Raquel Kops-Jones and CoCo Vandeweghe in women's singles, 5–3, giving the Sportimes a 10–5 lead. The Lobsters cut the lead to 14–10 when Gambill won a set tiebreaker against Kendrick. Spears topped Vandeweghe, 5–1, in women's singles to extend the Sportimes lead to 19–11. In the final set, Butorac and Kops-Jones beat Kendrick and Spears in mixed doubles, 5–2, to send the match to overtime with the Sportimes leading, 21–16. Kendrick and Spears won the second game of overtime to seal the match and give the Sportimes their third Eastern Conference Championship. The Sportimes met the Kansas City Explorers in the WTT Final at Explorers Stadium at Barney Allis Plaza in Kansas City, Missouri on July 25, 2010. Both teams finished with identical won-lost records, and they did not play each other during the regular season. The Explorers were the overall number 2 seed, and the Sportimes were the number 3 seed by virtue of the Explorers winning a standings tiebreaker. Jesse Witten got the Sportimes off to a good start beating Ricardo Mello in men's singles, 5–3. Jarka Groth and Samuel Groth responded with a 5–3 mixed doubles set win over Robert Kendrick and Abigail Spears to tie the match, 8–8. Kendrick and Witten put the Sportimes in front, 13–11, with a men's doubles set win against Samuel Groth and Mello. The Explorers edged back in front, 16–15, on the strength of Jarka Groth's 5–2 women's singles set win over Spears. Jarka Groth and Květa Peschke sealed the match with a 5–3 women's doubles set win against Ashley Harkleroad and Spears, and the Explorers registered a 21–18 victory to capture their first King Trophy. Merger with Buzz On February 14, 2011, WTT announced that