went 8–1–0 and scored 230 points while only allowing 53 points the whole season. In 1920, TCU won its first conference title as a member of the Texas Intercollegiate Athletic Association (TIAA). The Horned Frogs' 9–1–0 record earned them a spot in the Fort Worth Classic, also known as the Dixie Bowl, against Centre College. Although the game was played in Fort Worth, Centre won the game 63–7. In 1923, during TCU's first year in the SWC, it earned a 2–1–0 conference record and a 5–4–0 overall record. One loss that year was a 40–21 decision against TCU's emerging rival, the SMU Mustangs, who went 9–0 en route to a conference championship. The next year, TCU finished second place in the conference with a 5–1 SWC record and another 5–2 overall record. After two great seasons, the Horned Frogs righted the ship. Prior to 1923 TCU had had a revolving door of coaches, with no one coaching the football team for more than two years. Following entrance to the SWC, the school established a high degree of stability, employing just four coaches over the next 43 years, and would not hit last place again until 1953. Under those four coaches (Bell, Schmidt, Meyer, and Martin), the Frogs accumulated a record of 262–165–30. Matty Bell, who began coaching the Frogs in 1923, had his best year in 1928, his last year as coach. That year's only losses came at home 7–6 to the Baylor Bears and to Texas by a score of 6–0. That year the Frogs finished in second place in the conference at 8–2–0 overall and 3–2 in conference play. The 1929 season saw the arrival of Coach Francis Schmidt and TCU's first SWC title. The title was won in the last game of the year on November 30, 1929, against SMU. Coming into the game TCU led SMU in the conference standings. TCU had 4 wins, while SMU's conference record was 3–0–1. Since this was the last conference game of the year for both teams, TCU could win its first SWC title with a win or a tie. The first half of the game was scoreless, but in the third quarter Weldon "Speedy" Mason tacked on 40 yards to a 16-yard pass from SMU quarterback Bob Gilbert. After the extra point, the Mustangs led 7–0. TCU would not score until its second time on the SMU 1-yard line