Capel. Some say it was the whiskey decanter he used that she admired and wished to reproduce in "exquisite, expensive, delicate glass". The first bottle produced in 1922, differed from the Chanel No. 5 bottle known today. The original container had small, delicate, rounded shoulders and was sold only in Chanel boutiques to select clients. In 1924, when "Parfums Chanel" incorporated, the glass proved too thin to survive shipping and distribution. The bottle was modified with square, faceted corners, its only significant design change. In a 1924 marketing brochure, Parfums Chanel described the bottle as, "the perfection of the product forbids dressing it in the customary artifices. Why rely on the art of the glassmaker...Mademoiselle is proud to present simple bottles adorned only by...precious teardrops of perfume of incomparable quality, unique in composition, revealing the artistic personality of their creator." Others claim that the bottle's design was inspired by a whiskey bottle, while some say that the inspiration was drawn from glass pharmaceutical vials. In choosing the design for her perfume's bottle, was looking for something simple, even clinical, to stand apart from the overstated designs customarily seen on the perfume counter. Unlike the bottle, which has remained the same since the 1924 redesign, the stopper has gone through numerous modifications. The original stopper was a small glass plug. The octagonal stopper, which became a brand signature, was created in 1924, when the bottle shape was changed. The 1950s gave the stopper a bevel cut and a larger, thicker silhouette. In the 1970s the stopper became even more prominent but, in 1986, it was re-proportioned so its size was more harmonious with the scale of the bottle. The "pocket flacon," designed to be carried in a purse, was introduced in 1934. The price and container size were reduced to appeal to a broader customer base. The bottle, over the decades, has itself become an identifiable cultural artifact, so much so that Andy Warhol chose to commemorate its iconic status in the mid-1980s with his pop art, silk-screened, Ads: Chanel. A limited-edition, crimson red crystal glass bottle in the three editions of Chanel No. 5, namely Eau de Parfum, Parfum, and L'Eau, was launched for Christmas in 2018. Battle for control of Parfums Chanel In 1924, Chanel made an agreement with the Wertheimer brothers, Pierre and Paul, directors of the perfume house Bourjois, creating a new corporate entity, Parfums Chanel. The