seen in just three cities: Philadelphia, New York City and Schenectady, NY.) Anchor In 1948 NBC produced The Camel Newsreel Theatre, a 10-minute program of daily events using newsreel film, which Swayze narrated and often scripted. It was a precursor of the modern television network news program, sponsored by R. J. Reynolds Tobacco Company, maker of Camel cigarettes. In February 1949, NBC premiered the 15-minute Camel News Caravan, with Swayze appearing on screen. It was the first NBC news program to use NBC-filmed news stories rather than movie newsreels. Swayze read items from the news wires and periodically interviewed newsmakers, but he is remembered best for reporting on the Korean War nightly and for his two catchphrases: "Let's go hopscotching the world for headlines" and his signoff: "That's the story, folks—glad we could get together." Veteran broadcaster David Brinkley wrote in a memoir that Swayze got the job because of his ability to memorize scripts, which allowed him to recite the news when the primitive teleprompters of the time failed to work properly. Walter Cronkite also credited Swayze with an amazing memory, able to recite the news without resorting to a script. In early 1955, R.J. Reynolds reduced its sponsorship of the Camel News Caravan to three days a week. Chrysler's Plymouth division sponsored the other days, and on those days the program was titled the Plymouth News Caravan. Eventually, NBC executives tired of Swayze's flamboyant delivery style, in contrast to anchorman Douglas Edwards's comparatively low-key delivery. His rival broadcast on CBS, Douglas Edwards with the News, began to attract Swayze's viewers, hurting his ratings. In 1956, Swayze was dismissed in favor of the new team of Chet Huntley and David Brinkley. By 1959 The Huntley-Brinkley Report soon became the nation's top-rated television newscast. CBS replaced Edwards in April 1962 with Walter Cronkite. Other TV roles From 1955 to 1957 Swayze hosted and narrated the long-running television drama series The Armstrong Circle Theatre (1950–1963). He hosted the ABC daytime television game show Chance for Romance as well as the syndicated travel program It's a Wonderful World (1963). Swayze was also a substitute host on the television game show To Tell the Truth (1956-1968). Product spokesman Over a period of twenty years beginning in 1956, Swayze became widely known as the commercial spokesman for Timex watches, and for the slogan "It takes a licking and keeps on ticking." In one of