Child's Play is an American television game show in which adult contestants tried to guess words based on definitions given by children. The Mark Goodson-produced series debuted on CBS on September 20, 1982 and ended on September 16, 1983. This was the first game show created and produced solo by Mark Goodson after the death of his longtime business partner Bill Todman in 1979; all subsequent shows made by Goodson (including the existing Goodson-Todman programs that were still airing at the time) were credited as "A Mark Goodson Television Production", with a new logo reflecting the company's name change. Hosts and announcers Child's Play was hosted by game show veteran Bill Cullen. This was both Cullen's final game on CBS and his last for Mark Goodson, ending a 30-year association with the Goodson company as an emcee. Gene Wood was the primary announcer for the entire run, with Johnny Gilbert and Bob Hilton (who also announced on the pilot) filling in on occasion. Cullen first plugged the show during his only appearance on Bob Barker's version of The Price Is Right on October 26, 1982. Main game Two contestants competed. The object of the game was to correctly identify words based on videotaped definitions given by elementary school-age children (ages 5–9). The game was played in two rounds. Round 1 In the first round, a word was given to the home audience, and a video clip of a child defining that word was played (e.g. a child stating "it's something you use to unlock a door to a house or a car" to define "key"). Any mentions of the word or some form of it were bleeped out, as were any other words that were judged unsuitable for broadcast. Once the clip ended, the contestant had a chance to guess the word; a correct response earned one point. If the contestant was incorrect, his/her opponent viewed a clip of another child defining the same word. If the opponent was wrong, control passed back to the first contestant, who saw one final clip. If the contestant was still wrong, no points were awarded. The first round continued, with the players alternating control on words (originally the winner of the previous word played first on each new word), until the second commercial break. Round 2: Fast Play Both contestants were given the opportunity to guess what word the child was defining by