remastered version. The colour version received positive reviews and was commercially successful. M. L. Narasimham of The Hindu called the new version "laudable, but the soul was missing", adding, "Get a DVD of the original (Black & White) movie, watch it and you will agree with ANR [Akkineni Nageswara Rao] who while talking about Mayabazar once exclaimed, 'What a picture it was!'". According to a 29 January 2010 government order, the remastered version was exempted from entertainment tax, although theatre owners charged full price because they and other film producers were uncertain of the order's validity. Despite Mayabazar success, Mohan decided not to remaster the remaining 14 films; according to him, most producers who sold negative rights to TV channels lost control of them, and he cited legal and copyright issues. The Film Heritage Foundation announced in March 2015 that they would be restoring Mayabazar, along with a few other Indian films from 1931 to 1965, as a part of their restoration projects carried out in India and abroad in accordance with international parameters. The foundation opposed digital colourisation, stating that they "believe in the original repair as the way the master or the creator had seen it". Legacy Mayabazar is considered a classic of Telugu cinema, particularly in its use of technology. The film is memorable for Nagendra Rao's dialogue: "Evaru puttinchakunte maatalela pudathayi" ("How would words emerge if no one invented them?") and "Subhadra, aagadalu, aghaaityalu naaku paniki raavu" ("Subhadra, these atrocities mean nothing to me."). Various words and phrases, such as "antha alamalame kada" ("Is everything fine?"), "Asamadiyulu" ("Friends"), "Tasamadiyulu" ("Enemies"), "Gilpam" and "Gimbali" ("bed-" and "room-mat"), later became part of Telugu vernacular. The success of Donga Ramudu (1955) and Mayabazar prompted K. V. Reddy to produce the 1958 Telugu film Pellinaati Pramanalu (Vazhkai Oppantham in Tamil). It recovered its investment and won the silver medal at the annual National Film Awards. A 1987 Telugu film directed by Jandhyala and a 2011 Telugu film directed by Veerabhadram Chowdary were named after the song "Aha Naa Pellanta" from the film; both were successful. Jandhyala named his 1988 Telugu films Vivaha Bhojanambu and Choopulu Kalasina Subhavela after the songs of the same name. Telugu comedian Mallikarjuna Rao considered Mayabazar to be the "greatest comedy film ever", adding that it represents "one of the most transcendental and joyful experiences any movie-lover can hope for". Telugu director Mohan Krishna Indraganti named