A Tale of Two Cities and Rudyard Kipling's Kim. In addition to many contributions to EC's Mad (1960–1969), Orlando also scripted the Little Orphan Annie comic strip beginning in 1964. He did covers for Newsweek and New Times, and his work as an illustrator appeared in National Lampoon, children's books and numerous comic books. Creepy editor For Warren Publishing's black-and-white horror comics magazine Creepy, debuting in 1964, Orlando was not only an illustrator but also a story editor on early issues. His credit on the first issue masthead read: "Story Ideas: Joe Orlando." He also worked in toy design, packaging and advertising; sales of Harold von Braunhut's Sea-Monkeys escalated considerably after Orlando drew a series of unusual advertisements visualizing the creatures' enchanted and peaceful undersea kingdom. In 1992, the short-lived live-action television show The Amazing Live Sea Monkeys with Howie Mandel used special effects make-up designs based on the character concepts created by Orlando for his Sea Monkeys illustrations. DC Comics In 1966, Orlando and writer E. Nelson Bridwell created the parody superhero team The Inferior Five in Showcase #62 (June 1966). This lighthearted feature would soon receive its own ongoing series. Orlando launched the Swing with Scooter series with writers Barbara Friedlander and Jack Miller in July 1966. After 16 years of freelancing, Orlando was hired in 1968 by DC Comics, where he was the editor of a full line of comic books, including Adventure Comics, All-Star Comics, Anthro, Bat Lash, House of Mystery, Plop!, Swamp Thing, and The Witching Hour, also scripting for several of these titles. Orlando coined the names of the Weird War Tales and Weird Western Tales titles. While serving as DC's vice president, he guided the company's Special Projects department. This included the creation of art for T-shirts and other licensed products, negotiating with such companies as American Greetings and Topps, working with editor Joey Cavalieri on Looney Tunes Magazine and supervising production of trading cards, Six Flags logos, DC character style guides and other items. In the late 1960s, Orlando hired Filipino artist Tony DeZuniga for work on some of DC's horror titles. In 1971, Orlando and DC publisher Carmine Infantino traveled to the Philippines on a recruiting trip for more artists. Alfredo Alcala, Mar Amongo, Steve Gan, Ernie Chan, Alex Niño, Nestor Redondo, and Gerry Talaoc were some of the Filipino komik artists who would work for DC, particularly in the 1970s