made appearances in the primary storyline. Post "Soft Reset" Goats There were 26 series (plus 2 guest artist series) after the destruction of Earth that gradually prepared the characters and readers for large changes that were happening in the comic. Character development Diablo has grown away from his overtly evil ways and has become a softer, often more gullible father-figure. Oliver, however, absorbed that lost maliciousness and has shown with a fiery brilliance, a well of evil within himself that dwarfs many of the "bad" things that Diablo had ever done. Phillip and Jon remained generally the same with small tweaks in their personalities but nothing changing drastically. Fish, though, has very much been the largest change in the new strips leading into more current storylines. His alter-ego, Fineas, has taken more controls over Fish and the lovable character has become harder and more dangerous as a counter to Toothgnip and Oliver's mistreatment of the naive beer-dweller. Toothgnip has, like the majority of the comic, been often off camera. His few appearances set up the basis for much of the infinite typewriter series and beyond, showing his character in a more bitter and antagonistic vein than he had appeared before. Minor characters remained as they often had been before: supportive of major character's whims and fleetingly expendable in many cases. Plot summary The plot after the destruction of Earth became more storyline based. Instead of many, disjointed topics that left very little permanent change to the Goats multiverse, the topics began to build off each other. The problems between Fish/Fineas and Toothgnip escalated during the Space Wizard series. Diablo and Toothgnip's relationship remained strained but also grew to include Oliver. Oliver and Fineas had a limited respect for each other and began to cooperate against their common enemy. This transitional phase was primarily a way for Rosenberg to move the Goats strip away from brief one-liners into a more mature, storyline based strip. He has stated on several occasions that he is finally moving the comic in the direction that had always been at least a primary idea for his creation. Business model Goats has thrived mostly on revenue from advertising and merchandise, especially t-shirts. As a pioneer in the web-comics industry, Rosenberg once experimented with micropayments, and the experience convinced him that a business model based on them as a primary source of income would not work for Goats.