name became simply Zegna. A new logo was also adopted, which recalls a road. This is a tribute to the vision and commitment of the founder, who in the 1930s promoted the construction of a road in Piedmont, which today runs through the Oasi Zegna. In 2003 Zegna entered the fragrance market. Over the years, it has also signed partnerships with other major brands such as Estee Lauder, Maserati, Marcolin. Since June 2016, the artistic director of Zegna has been Alessandro Sartori, who is entrusted with the creative functions of all Zegna brands and lines. Sartori promotes values such as corporate responsibility, environmental sustainability, the use of new techniques and materials, as well as a modern and innovative vision of the male wardrobe and masculinity itself. In 2021, Zegna branded products accounted for 66% of Group revenues. Thom Browne Thom Browne is a New York City-based luxury fashion brand, founded by American designer Thom Browne. Ermenegildo Zegna Group acquired an 85% stake in Thom Browne in August 2018, at a $500 million valuation. The brand is offered in some 300 stores in 40 countries; in 2021, it accounted for 20% of Group revenues. Lanificio Zegna Lanificio Zegna (“Zegna Wool Mill”) is located in Trivero, in the Piedmont region of Northern Italy. It was founded by Ermenegildo Zegna in 1910, when he was 18. Under the Zegna Group supervision, shorn fleeces coming from several countries are processed at the Lanificio, from raw material to finishing, combining both modern technology and artisan craftsmanship. Tessitura di Novara Tessitura di Novara is a silk-weaving company acquired by Zegna in 2009. Pettinatura di Verrone Founded in 1960, Pettinatura di Verrone is a combing mill based in the textile district of Biella. In 2009, Zegna acquired a 15% stake of the company. Bonotto Originally founded in 1912 as a straw hats maker, Bonotto was converted in a textile manufacturer by Nicla Donazzan and Luigi Bonotto in 1972. In 2016, Zegna Group acquired a controlling stake in the company. Bonotto is known for following a “slow factory” model, aiming at craftsmanship and rejecting standardization and low cost chain production. Dondi Based in the Carpi textile hub, near Modena, Dondi was founded in the 1970s as Dondi Jersey and is a renowned manufacturer of high-end knitwear for men and women. In July 2019, the Zegna group acquired a 65% stake in Dondi, while the remaining 35% is retained