by the St. Regis Paper Company, which manufactured packaging for chips, featured an ad for Speck and his story, published in the national magazines, Fortune and Time. During the late 1970s, the variant of the story featuring Vanderbilt became popular because of the interest in his wealth and name, and evidence suggests the source was an advertising agency for the Potato Chip/Snack Food Association. A 1983 article in Western Folklore identifies potato chips as having originated in Saratoga Springs, New York, while critiquing the variants of popular stories. In all versions, the chips became popular and subsequently known as "Saratoga chips" or "potato crunches". The 21st-century Snopes website writes that Crum's customer, if he existed, was more likely an obscure one. Vanderbilt was indeed a regular customer at both Crum's Malta restaurant and Moon's Lake House, but there is no evidence that he played a role by requesting or promoting potato chips. References External links 1824 births 1914 deaths American male chefs American people who self-identify as being of Native American descent People from Saratoga County, New York Burials in Saratoga County, New York People from Malta, New York African-American chefs Chefs from New York (state) American folklore