are much less likely to be offered apartment leases or hired for jobs. Clearly, these studies and the dozens of others like them serve to demonstrate that labeling can have a very real and very large effect on the mentally ill. However, labeling has not been proven to be the sole cause of any symptoms of mental illness. Peggy Thoits (1999) discusses the process of labeling someone with a mental illness in her article, "Sociological Approaches to Mental Illness". Working off Thomas Scheff's (1966) theory, Thoits claims that people who are labeled as mentally ill are stereotypically portrayed as unpredictable, dangerous, and unable to care for themselves. She also claims that "people who are labeled as deviant and treated as deviant become deviant." This statement can be broken down into two processes, one that involves the effects of self-labeling and the other differential treatment from society based on the individual's label. Therefore, if society sees mentally ill individuals as unpredictable, dangerous and reliant on others, then a person who may not actually be mentally ill but has been labeled as such, could become mentally ill. The label of "mentally ill" may help a person seek help, for example psychotherapy or medication. Labels, while they can be stigmatizing, can also lead those who bear them down the road to proper treatment and (hopefully) recovery. If one believes that "being mentally ill" is more than just believing one should fulfill a set of diagnostic criteria (as Scheff – see above – would argue), then one would probably also agree that there are some who are labeled "mentally ill" who need help. It has been claimed that this could not happen if "we" did not have a way to categorize (and therefore label) them, although there are actually plenty of approaches to these phenomena that don't use categorical classifications and diagnostic terms, for example spectrum or continuum models. Here, people vary along different dimensions, and everyone falls at different points on each dimension. Proponents of hard labeling, as opposed to soft labeling, believe that mental illness does not exist, but is merely deviance from norms of the social order, causing people to believe in mental illness. They view them as socially constructed illnesses and psychotic disorders. The "homosexual" The application of labeling theory to homosexuality has been extremely controversial. It was Alfred Kinsey and his colleagues who pointed out the big discrepancy between