location opened at Southdale Center in August 1990. The new location was 370,000 sq ft, four stories, and featured many modern amenities, replacing the older, smaller original Dayton's location. The new 260,000 sq ft Rosedale counterpart opened in the summer of 1991. For the first time since 1978, when the EdinaHome Store opened, Dayton's opened a new store in the Twin Cities. The new location opened at Maplewood Mall in the St. Paul suburb of Maplewood in October 1996. The store was located in the former Carson's space, one of the eight area Carson's spaces purchased by Dayton's in a $74 million cash deal in 1995 following the closure of the Twin Cities Carson's locations. Another remodeled former Carson's property at Ridgedale Center was opened as a Dayton's location. This property became Dayton's second location at Ridgedale, housing the men's and home stores. Dayton's had been cramped at Ridgedale for years, so it was seen as advantageous to expand into two locations at the same mall; also, it was seen as a strategic move to keep Nordstrom out, as that company appeared to be interested in Ridgedale Center. Nordstrom eventually opened at the mall. Target Corporation Dayton-Hudson Corporation announced in January 2000 a name change to Target Corporation. Acknowledging that Target stores made up 80% of its revenue and that the Target name was better known nationally, Dayton-Hudson believed Target was the name, and direction, of the corporation's future. Taking on the name of one of its brands was considered unusual for a corporation, but Target had been Dayton-Hudson's top revenue producer for 23 years, and the corporate name change was met with enthusiasm by investors. Name change In January 2001, much to the dismay of shoppers in Minneapolis-St. Paul and Detroit, Dayton's and Hudson's were rebranded with the Marshall Field's nameplate, which has a higher national profile. This change was viewed as a strategic move and deemed necessary in the Internet age to create a unified presence. Dayton's popular sales events - Daisy Sale in summer and Jubilee Sale in fall, were renamed "Field Days" after 2001. The first sign of the name change came with the discontinuation of the Dayton's website in favor of the Marshall Field's site in May 2001. The demise of the Dayton's name in favor of the Marshall Field's nameplate occurred later in 2001, and affected the existing Dayton's stores, including eight in the