credit cards at $35,000. They concentrated on wallboards in doctors' offices (where there was a captive audience) and colleges. They combined the advertisements with the distribution of product samples – such as soaps and packages of medicine – to differentiate themselves from their competitors. The company was named Snyder Communications LP. Snyder and his sister continued to grow the business organically and through acquisitions, expanding its activities to different aspects of outsourced marketing. In 1992, the company expanded into telemarketing with a focus on the immigrant market. Snyder Communications revenues rose from $2.7 million in 1991 to $4.1 million in 1992 and $9 million in 1993. In an initial public offering for SNC in September 1996, Snyder became the youngest-ever CEO of a New York Stock Exchange listed company at the age of 32. His top investors, including media mogul Barry Diller, New York investor Dan Lufkin, and Robert Strauss, earned significant returns on their initial investment. Mortimer Zuckerman and Fred Drasner, whom Snyder owed $3 million from the failure of his first business venture, were given company stock, which ended up being worth over $500 million. His parents sold their stock in the company for over $60 million. He continued to expand the company aggressively through a string of acquisitions, including Arnold Communications in 1997. By 1998, the company had over 12,000 employees and $1 billion in annual revenues. In April 2000, Snyder Communications was sold to the French advertising and marketing services group Havas in an all-stock transaction valued at in excess of US$2 billion. Snyder's personal share of the proceeds was estimated to be US$300 million. Washington Commanders ownership In May 1999, Snyder purchased the Washington Redskins, along with Jack Kent Cooke Stadium (now FedExField) for $800 million following the death of previous owner Jack Kent Cooke. At the time, it was the most expensive transaction in sporting history. The deal was financed largely through borrowed money, including $340 million borrowed from Société Générale and $155 million debt assumed on the stadium. To pay down the team's debt, in 2003, he sold 15 percent of the team to real estate developer Dwight Schar for $200 million, 15 percent to Florida financier Robert Rothman for a like amount; and 5 percent to Frederick W. Smith, the founder of FedEx, leaving him with a 65 percent ownership interest. In 2020, Snyder blocked the minority owners from selling their combined