the 1936 exploitation film of the same name. Reefer Madness: The Movie Musical debuted on the Showtime network on April 16, 2005. Also in April, Bell starred as Gracie in Fifty Pills, an entry for the Tribeca Film Festival. She appeared in a short independent film called The Receipt and the horror film Roman, which was directed by her Crucible co-star Angela Bettis. Released on August 11, 2006, Pulse starred Bell as the lead Mattie. A remake of the Japanese horror film Kairo, the film grossed US$27.9 million worldwide but garnered negative response from critics. Frank Scheck of The Hollywood Reporter commented, "despite the starring presence of Kristen Bell, [the] young actress has far less interesting material to work with here than she does as [the character] 'Veronica Mars.'" 2007–2011: Film breakthrough and Gossip Girl Veronica Mars continued on UPN for a second season; for the third season, the show was renewed and appeared on the newly created The CW. On January 19, 2007, CW Entertainment President Dawn Ostroff announced that while she was pleased with the gradual improvement of Veronica Mars ratings, the series would be put on hiatus after February sweeps to air a new reality series, Pussycat Dolls Present. On May 17, 2007, Ostroff announced the cancelation of the series. A two-hour series finale aired in the United States on May 22, 2007, and on June 11, 2007, Thomas officially announced in an email to TV Guide Michael Ausiello that Veronica Mars had been canceled by the CW. A Veronica Mars feature film and comic book series continuation had been discussed, and for a short time there was talk of another collaboration between Bell and creator Thomas that would be unrelated to the Veronica Mars series. Following the cancelation of Veronica Mars, Bell voiced interest in appearing on Heroes because she was a fan. On July 29, 2007, during a train ride back to Los Angeles from the San Diego Comic-Con with Heroes actors Zachary Quinto and Masi Oka, and writers from the series, the writers had mentioned that if she "ever want[ed] to come on Heroes, give us [writers] a call," to which Bell said she would "love to". Meanwhile, there were discussions about a role on Lost, but Bell turned down the role of Charlotte Staples Lewis. Bell portrayed Elle Bishop on Heroes, a "mysterious young lady" with an "awesome power". She did not have