Peter appears in comic-book based on the Family Guy universe; by Titan Comics. The first comic book was released July 27, 2011. In 2008, the character appeared in advertisements for Subway, promoting the restaurant's massive feast sandwich. Chief marketing officer Tony Pace commented "Peter's a good representation of the people who are interested in the Feast, and Family Guy is a show "that appeals to that target audience." The Boston Globe critic Brian Steinberg praised the restaurant's use of the character for the commercials. Notes References External links Family Guy characters Fictional factory workers Fictional alcohol abusers Fictional bullies Fictional characters who break the fourth wall Fictional child abusers Fictional victims of sexual assault Television characters introduced in 1999 Animated characters introduced in 1999 Fictional characters from Rhode Island Fictional Irish American people Animated human characters Male characters in animated series Characters created by Seth MacFarlane