Sportclub Ostmark Wien in an attempt to Germanize it on 12 April 1938, but the club re-adopted its historical identity almost immediately on 14 July 1938. Post-World War II Austria Wien won its first league title for 23 years in 1949, and retained it the following year. It later won a fifth title in 1953. The club won 16 titles in 33 seasons between 1960 and 1993, starting with three-straight titles in 1961, 1962 and 1963. Forward Ernst Ocwirk, who played in five league title-winning sides in two separate spells at the club, managed the side to 1969 and 1970 Bundesliga titles. Other players of this era included Horst Nemec. From 1973–74 season, Wiener AC formed a joint team with FK Austria Wien, which was called FK Austria WAC Wien until 1976–77, when Austria Wien opted to revert to their own club's traditional name. The results of the joint team are part of the Austria Wien football history. The 1970s saw the beginning of another successful era, despite no league title between 1970 and 1976 as an aging squad was rebuilt. Eight league titles in the 11 seasons from 1975–76 to 1985–86 reasserted its dominance. After winning the 1977 Austrian Cup national Cup, Austria Wien reached the 1978 European Cup Winners' Cup final, which they lost 4–0 to Belgian club Anderlecht. The following season, the club reached the semi-finals of the European Cup, losing 1–0 on aggregate to Swedish team Malmö FF. In 1982–83, Austria Wien reached the semi-finals of the Cup Winners' Cup, losing 5–3 on aggregate to Real Madrid. Players at Austria Wien in this era included Herbert "Schneckerl" Prohaska, Felix Gasselich, Thomas Parits, Walter Schachner, Gerhard Steinkogler, Toni Polster, Peter Stöger, Ivica Vastić and Tibor Nyilasi. Recent history At the start of the 1990s, Austria Wien enjoyed its most recent period of sustained success: three-straight Bundesliga titles from 1991 to 1993; three Austrian Cup titles in 1990, 1992 and 1994; and four Austrian Supercup titles in 1991, 1992, 1993, 1994. However, the club declined in the late 1990s due to financial problems which forced key players to be sold. Austria Wien was taken over by Austro–Canadian billionaire Frank Stronach's Magna auto-parts consortium in 1999. Following deals with the Memphis cigarette company, the club was renamed FK Austria Memphis Magna. Stronach's investment in players, with a budget three times larger than the average in the league, saw a