1890s, the process of mechanisation was largely complete. On January 24, 1899, Humphrey O'Sullivan of Lowell, Massachusetts, was awarded a patent for a rubber heel for boots and shoes. Globalization A process for manufacturing stitchless, that is, glued, shoes—AGO—was developed in 1910. Since the mid-20th century, advances in rubber, plastics, synthetic cloth, and industrial adhesives have allowed manufacturers to create shoes that stray considerably from traditional crafting techniques. Leather, which had been the primary material in earlier styles, has remained standard in expensive dress shoes, but athletic shoes often have little or no real leather. Soles, which were once laboriously hand-stitched on, are now more often machine stitched or simply glued on. Many of these newer materials, such as rubber and plastics, have made shoes less biodegradable. It is estimated that most mass-produced shoes require 1000 years to degrade in a landfill. In the late 2000s, some shoemakers picked up on the issue and began to produce shoes made entirely from degradable materials, such as the Nike Considered. In 2007, the global shoe industry had an overall market of $107.4 billion, in terms of revenue, and is expected to grow to $122.9 billion by the end of 2012. Shoe manufacturers in the People's Republic of China account for 63% of production, 40.5% of global exports and 55% of industry revenue. However, many manufacturers in Europe dominate the higher-priced, higher value-added end of the market. Culture and folklore As an integral part of human culture and civilization, shoes have found their way into our culture, folklore, and art. A popular 18th-century nursery rhyme is There was an Old Woman Who Lived in a Shoe. This story tells about an old woman living in a shoe with a lot of children. In 1948, Mahlon Haines, a shoe salesman in Hallam, Pennsylvania, built an actual house shaped like a work boot as a form of advertisement. The Haines Shoe House was rented to newlyweds and the elderly until his death in 1962. Since then, it has served as an ice cream parlor, a bed and breakfast, and a museum. It still stands today and is a popular roadside attraction. Shoes also play an important role in the fairy tales Cinderella and The Red Shoes. In the movie adaption of the children's book The Wonderful Wizard of Oz, a pair of red ruby slippers play a key role in the plot. The 1985 comedy