shelter for battered women and another $50,000 to Monterrey based anti-domestic violence groups. She is a board member of V-Day, the charity founded by playwright Eve Ensler. While Hayek previously stated that she is not a feminist, she later revised her stance, stating: "I am a feminist because a lot of amazing women have made me who I am today. [...] But – it should not be just because I am a woman". Hayek also advocates breastfeeding. During a 2009 UNICEF fact-finding trip to Sierra Leone, for instance, she breastfed a hungry week-old baby whose mother could not produce milk. She said she did it to reduce the stigma associated with breastfeeding and to encourage infant nutrition. In 2010, Hayek's humanitarian work earned her a nomination for the VH1 Do Something Awards. In 2013, Hayek launched with Beyoncé and Frida Giannini a Gucci campaign, "Chime for Change", that aims to spread female empowerment. For International Women's Day 2014 Hayek was one of the artist signatories of Amnesty International's letter, to then British Prime Minister David Cameron, campaigning for women's rights in Afghanistan. Following her visit to Lebanon in 2015, Hayek criticized the discrimination against women there. On December 13, 2017, Hayek published an op-ed in The New York Times stating that she had been harassed and abused by film producer Harvey Weinstein during the production of Frida. In 2019, the Pinault family pledged US$113 million to support the reconstruction efforts of the burned Notre Dame Cathedral in Paris. In 2020, Hayek raised awareness through her Instagram for the disappearance of Vanessa Guillen. Endorsements Hayek was a spokeswoman for Revlon in 1998 and has been a spokeswoman for Avon cosmetics since February 2004. She modeled for Chopard in 2001, was featured in a series of Spanish language commercials for Lincoln cars in 2002, and in Campari ads, photographed by Mario Testino, in 2006. On April 3, 2009, she helped introduce La Doña, a watch by Cartier inspired by fellow Mexican actress María Félix. Hayek has worked with the Procter & Gamble Company and UNICEF to promote the funding (through disposable diaper sales) of vaccines against maternal and neonatal tetanus. She is a global spokesperson for the Pampers/UNICEF partnership to help raise awareness of the program. The partnership involves Procter & Gamble donating the cost of one tetanus vaccination (approximately 24 cents) for every pack of Pampers sold. In 2008, Hayek co-founded