the early 2000s, such as a Marvel Mangaverse version and an Indian version from Spider-Man: India named Pavitr Prabhakar. Ultimate Spider-Man was a popular modern retelling of Spider-Man; Peter Parker. The version of Peter Parker would later be depicted as being apparently killed off and replaced by an Afro-Latino Spider-Man named Miles Morales. The storyline "Spider-Verse" brought back many alternates takes on Spider-Man and introduced many newly inspired ones, such as an alternate world where Gwen Stacy gets bitten by a radioactive spider instead, along with a British-themed version named Spider-UK called Billy Braddock from the Captain Britain Corps. Cultural impact and legacy In The Creation of Spider-Man, comic book writer-editor and historian Paul Kupperberg calls the character's superpowers "nothing too original"; what was original was that outside his secret identity, he was a "nerdy high school student". Going against typical superhero fare, Spider-Man included "heavy doses of soap-opera and elements of melodrama". Kupperberg feels that Lee and Ditko had created something new in the world of comics: "the flawed superhero with everyday problems". This idea spawned a "comics revolution". The insecurity and anxieties in Marvel's early 1960s comic books, such as The Amazing Spider-Man, The Incredible Hulk, The Fantastic Four, and The X-Men ushered in a new type of superhero, very different from the certain and all-powerful superheroes before them, and changed the public's perception of them. After the comics used a real Forest Hills address as May Parker's residence, its residents received many letters from children to the superhero. Spider-Man has become one of the most recognizable fictional characters in the world, and has been used to sell toys, games, cereal, candy, soap, and many other products. He has often been used as the company mascot. When Marvel became the first comic book company to be listed on the New York Stock Exchange in 1991, The Wall Street Journal announced "Spider-Man is coming to Wall Street"; the event was in turn promoted with an actor in a Spider-Man costume accompanying Stan Lee to the Stock Exchange. Since 1962, hundreds of millions of comics featuring the character have been sold around the world. Spider-Man is the world's most profitable superhero. In 2014, global retail sales of licensed products related to Spider-Man reached approximately $1.3 billion. Comparatively, this amount exceeds the global licensing revenue of Batman, Superman, and the Avengers combined. Spider-Man is also one of the highest-grossing franchise titles