the time, and I made her look very clean and graphic. When she goes to London, she takes on a mantle of being a mother and wife, so I put her in warmer tones. But you never really know who she is." All of the outfits in the film were custom-made for the cast. The silver cross, worn by Brad Pitt in the film, was also custom-made by London-based jeweller Stephen Einhorn. Several versions of the costumes were made, with eight versions of a long green dress worn by Cotillard in the film being specifically noted. Release The film had its worldwide premiere on November 9, 2016, at the Regency Village Theatre in Los Angeles. Paramount Pictures released the film on Wednesday, November 23, 2016. Box office Allied grossed $40.1 million in the United States and Canada and $79.4 million in other countries for a worldwide total of $119.5 million, against a net production budget of $85 million. The Hollywood Reporter estimated the film lost the studio $75–90 million, when factoring together all expenses and revenues, and was listed amongst the year's box office flops. Allied opened alongside Moana, Rules Don't Apply and Bad Santa 2 as well as the wide expansion of Loving and was expected to gross around $15 million in its opening weekend and $20–25 million over its first five days from 3,160 theaters. The film ended up grossing $12.7 million in its opening weekend (a five-day total of $17.7 million), finishing 4th at the box office. It remained in fourth place in its second weekend with a gross of $7 million. Critical response The review aggregate site Rotten Tomatoes gives the film an approval rating of 60% based on 258 reviews, and a weighted average of 6.20/10. The site's consensus states: "Allied has its moments, but doesn't quite achieve epic wartime romance status—a disappointment made more profound by the dazzling talent assembled on either side of the camera." Metacritic reports a normalized score of 60 out of 100, based on 44 critics, indicating "mixed or average reviews". Audiences polled by CinemaScore gave the film an average grade of "B" on an A+ to F scale, while PostTrak reported filmgoers gave a 79% overall positive score and a 56% "definite recommend". Stephanie Zacharek of Time stated that "Even within this highly synthetic world, Pitt and Cotillard give sturdy, coded performances that feel naturalistic, not phony: They understand