division was Nurofen (Ibuprofen or Brufen), which Boots had patented in 1962, developed by Stewart Adams (chemist) and launched on 8 August 1983. By the late 1980s, Nurofen had a 12% share of the analgesics market. Gold Greenlees Trott (GGT), who later bought BBDP then were bought by Omnicom Group in 1998 and made part of TBWA Worldwide, were commissioned to make an advert to markedly increase Nurofen's market share. Analgesics are mainly purchased by 25- to 40-year-old women. The 30-second TV advert, launched on 3 May 1989, used the voice instrumental section by Clare Torry (for which she was originally paid £150) of The Great Gig in the Sky. It was the first time that an analgesic brand had been advertised in such fashion, and the first time that music from Pink Floyd had been used in TV advertising; they only agreed after seeing the produced advert. From 2000 to 2006 it also made Clearasil, the skin-care product. Reckitt Benckiser Reckitt Benckiser bought Boots Healthcare International (BHI) for £1.9 billion in 2005, which required regulatory approval in early 2006. Products The household-name products it makes are: Nurofen Strepsils E45 skincare Optrex (chloramphenicol) Sweetex Mycil (chlorphenesin) Karvol Dequacaine (Menthol flavoured Throat lozenges containing anaesthetic) In 2016 Nurofen was one of the biggest selling branded over-the-counter medications sold in Great Britain, with sales of £116.8 million. Optrex had sales of £39 million and Strepsils £34.4 million. Discontinued products The household-name products it no longer makes are: Mycil Cream Mycil Powder Karvol Alumni Sir Michael Lyons, brand manager from 1971 to 1972 for Crookes-Anestan See also List of pharmaceutical manufacturers in the United Kingdom References External links Graces Guide Its products Nurofen in November 1998 Pharmaceutical companies established in 1918 1918 establishments in the United Kingdom Companies based in Nottinghamshire Reckitt Pharmaceutical companies of the United Kingdom Household and personal product companies of the United Kingdom 2005 mergers and acquisitions