at number 74 on July 10, 2011, before falling off the chart the following week. On the chart issue dated January 16, 2012, "I Was Here" debuted at number 87 on the Australian Singles Chart and number 26 on its urban chart. After the release of the music video of the song it appeared again on several charts. On the Irish Singles Chart, the song debuted at number 88 for the week ending August 30, 2012 which later became its peak position on that chart. On the Belgian Ultratip Singles Chart, the song debuted at number 83 on September 1, 2012 and four weeks later it peaked at number 16 on September 29, 2012. On the chart issue dated September 8, 2012, the song appeared at number 40 on the UK R&B Chart. The next week it moved three positions up, at number 37, which became its peak position. On the Hungarian Singles Chart, "I Was Here" debuted at number 6 on the chart issue dated September 9, 2012 which also became its peak position on that chart. For the week ending September 22, 2012, the song debuted at number 44 on the US Hot Dance Club Songs. The next week, it moved to number 31, and ascended on the chart over the next weeks. It reached its peak position of number 13 on the chart. Music video Background and release On July 25, 2012 Beyoncé left a message for her fans on her official website stating "Leave Your Footprints on 19 August 2012", the opening lyrics to the song. On July 27, 2012 it was revealed that Beyoncé would be releasing a music video for the song as part of a global launch of World Humanitarian Day, held by the Office for the Coordination of Humanitarian Affairs (OCHA). It was helmed by production company Ridley Scott & Associates and directors Kenzo Digital and Sophie Muller. Droga5, Sara Wallace and RSA Films served as producers of the video with the animation done by Dirt Empire NYC. The campaign aimed to reach 1 billion people with a single message when it launched, further making social media history. Several illustrations were launched on Beyoncé's website explaining how people could leave their mark on the world. The campaign was powered and measured by a new platform called Thunderclap created by creative shop DE-DE which aggregated the social reach of campaign supporters. Droga5's creative