Under Lord’s leadership, IBM Watson Advertising and The Weather Channel launched its approach to tackling bias in advertising. Lord spearheaded The Advertising Toolkit for AI Fairness, an open-source collection of data and fairness explainers that helps the advertising industry prevent and remove biases in their machine learning models. In 2022, Lord debuted this toolkit at the Cannes Lions International Festival of Creativity and co-hosted a panel discussion with American Actress Issa Rae to discuss steps companies can take the mitigate racial bias in AI and advertising. Outside of his day-to-day role, Lord serves as the Executive Sponsor for IBM’s Black Business Resource group. Joining in 2020, Lord has served as an advocate for economic development, mentorship and professional growth for IBM’s Black community members. Membership Lord is an active member of the TED community and founding member of the Nantucket Project. He is a board member of the Partnership for New York City and Aqua Finance, board member for the Trustworthy Accountability Group (TAG) and former board member for Williams-Sonoma, Inc.[5] and Screen Vision Media. Personal life Lord is married to Robin Lord. They have three children, Emily, Andrew and Paige. When Lord’s not spending time with his family, he enjoys biking, surfing, golfing and competing in triathlons. References American technology chief executives Syracuse University alumni Harvard Business School alumni 1963 births Living people AOL people Place of birth missing (living people) IBM employees American corporate directors American business writers