November 2, 2010. Without explanation, the pre-order link was removed sometime in the fall. On November 22, 2010, the Gospel Music Channel announced that it would air the film during the 2010 Christmas season. The film broadcast several times from December 5, 2010 until December 25, 2010. The film was also shown in select theaters and churches. Pureflix later updated their website to set the DVD release for November 8, 2011, eventually revising that date to November 1, 2011. Reception Prior to the film's release, the film's trailer sparked ridicule and criticism on several blogs, news sites, and discussion forums including the British comedy panel show 8 out of 10 Cats. The Portland Mercury and others characterized the trailer as "anti-atheist". Some reviewers have pointed to similarities with the Grinch tale. The film itself was mostly reviewed by Christian organizations such as the Dove Foundation, which reviewed it favorably. The film won the Faith & Freedom Award for Television at the 2011 Movieguide Awards. Log lines In Pureflix's promotional materials, the film's title is often accompanied by the log line, "Putting Christ Back in Christmas". GMCTV, in their promotional materials, opted for the log line, "The Reason for the Season". See also List of Christmas films References External links 2010 films Films about evangelicalism American Christmas films 2010s English-language films