The conditions on the grid were dry before the race with the air temperature at . Rev. Dr. L. Ronald Durham, senior pastor of the Greater Friendship Baptist Church of Daytona Beach, Florida, began pre-race ceremonies by giving the invocation. Country music artist Martina McBride performed the national anthem, and Josh Duhamel, Rosie Huntington-Whiteley and movie director Michael Bay of the upcoming film Transformers: Dark of the Moon, gave the command for the drivers to start their engines. During the pace laps, Dale Earnhardt Jr.; David Ragan, Joey Logano, and David Reutimann had to move to the rear of the grid due to changing to their back-up car. Transformers themed vehicles painted in the color schemes of Earnhardt Jr.'s, Juan Pablo Montoya's, and Jimmie Johnson's cars led the field during the pace laps as well. Kurt Busch retained his pole position lead into the first corner, followed by outside polesitter Jeff Gordon. On the following lap, Smith began to assist Busch by drafting. On lap 3, NASCAR held a moment of silence to honor Dale Earnhardt, who died ten years ago in the 2001 race. On lap 4, A. J. Allmendinger and Mark Martin moved to the first and second positions. A lap later, the first caution was flown when Kyle Busch got turned sideways. Under caution, he made a pit stop to have his car's toe plate checked and to have the front end aligned. When the race restarted on lap 8, Kevin Harvick led but after one lap, Martin and Allmendinger passed him. Three laps later, the second caution came out when J. J. Yeley had an engine failure. Most of the drivers made pit stops under the caution, except for Brad Keselowski. At the restart, he would lead and Bobby Labonte passed him for the lead on the next lap. On lap 17, Paul Menard, with assistance from Tony Stewart, took the lead from Labonte. Montoya and Jamie McMurray passed him and Stewart for the first and second positions four laps later. On lap 22, Harvick's engine failed, allowing the third caution to come out. During the caution, most of the front runners made pit stops under caution for mostly fuel, while some decided to change tires. Afterward, Clint Bowyer lead on the restart. He remained leading the next two laps, while Earnhardt Jr. moved to the 5th position. On lap 29, Reutimann and Michael Waltrip collided,