with their new environment. Bicultural identity and language Language is an essential aspect of any culture. Individuals are able to maintain key aspects of their culture by maintaining their culture's language. Language is important because it is an oral form of how people interact with other people within a society. Language reinforces the ties among the people who speak the same language, and thus encourages cultural bonding. Thus, by preserving the language within both of one's cultures, one can maintain one's integration within each culture. However, this can result in a difficulty in integrating one's cultures if each has a distinct, different language as it can prevent outsiders from understanding that particular culture. Cultural frame switching The concept of cultural frame switching (CFS) or double consciousness made popular by W.E.B Du Bois addresses how an individual switches between cultural frames or systems in response to their environment. The presence of culture-specific peers can elicit culture-specific values. CFS can be used to describe the switching of different language use depending on the context. Thus, CFS can be connected to cultural accommodation, which is seen when bilinguals respond to situations with the language that applies best to the situation present. It is evident that language can have an effect on an individual's thinking process; this is because the language itself primes the individual's cultural values, attitudes and memory which in turn affects behavior. Thus, language has a powerful effect on the way in which an individual responds to change. Cultural perspectives African American culture African American culture is also known as black culture in the United States and the identity of African American culture is rooted in the historical experience of the African American people. It is rooted in Africa, and is a blend of sub-Saharan African and Sahelean cultures. Due to aspects of African American culture that were accentuated by the slavery period, African American culture is dynamic. Within the African American culture, race or physical differences led to mass murder, and violence against racial groups. These occurrences may affect an individual's perception of their African American culture. In America, Black and White differences are the most significant groupings largely because of American history. The US was founded on the principle of “all men are equal” and yet slavery existed. This is what resulted in the American Dilemma. Thus, due to historical reasons, and because they are often stereotyped, African Americans