are hopes to have international artists come to DAAM to work on their craft while having the capacity for also displaying their works and even having their works put up for sale. References in popular culture In the Korean drama Personal Taste featured on MBC starring Son Ye-jin and Lee Min-ho, the Design and Arts Arcadia of Myungseung was the focal point of the plot, while being enveloped in the comedic love story that took place between the leading characters. Powered by MAC Architects-Consultants Group Ltd., DAAM, while being a part of the drama itself, also acted as the primary sponsor for the drama. Awards and notable recognition On April 23, 2010, DAAM received the honor of the Architectural Design of the Year Award from the Architectural Institute of Korea. On October 15, 2010, the Ministry of Culture, Sports and Tourism (South Korea) of the Republic of Korea awarded DAAM with a government funding of 15 billion Korean Won (approximately US$13 million), with the belief that DAAM will be an essential source of tourism as well as improving and spreading culture. On October 20, 2010, Chairman Mr. Soon Jo Lee was awarded the Architect of the Year Award from the Ministry of Land, Transport and Maritime Affairs on October 20, 2010. References External links Design and Arts Arcadia of Myungseung MAC Architects-Consultants Group Ltd. DAAM YouTube Video Channel Official DAAM Twitter Official DAAM Facebook Fan Page Chuncheon Hotels in South Korea