the radical change in their personalities, their style remained consistent in staying with and expanding upon their retro identity. The song became a major success as Secret traded in their sex appeal for a heavy dose of aegyo, resulting in much hardware for their chart-topping song." Secret kept its cute imagery with their following single "Starlight Moonlight" until the release of "Love is Move" and "Poison". During their promotions with "Poison", Jun Hyoseong commented "Secret has always been known as a cute group that appeals to the general public. This time, however, we′ve escaped that and showed off our unique charms. Our visuals have also changed for the sexy." Jun added, "We′re actually closer to Shy Boy in real life." Endorsements and other activities The group's popularity and success in Korea has led to endorsement deals such as Gueoseu Chicken, Googims mall, Grand Mer(Online Fishing Game), Nike, Nene Chicken, Good Day Soju and Parkga among others. Sunhwa became more active in acting, modelling and frequently participating in variety shows. In 2009, she became a fixed cast on a popular variety show called Invincible Youth. In December 2010, Secret and the Korean Non-Life Insurance Association (KNIA) teamed up to film a Commercial Film in a Gangnam studio to share their message of concern against drunk driving. With Secret, they were also appointed as ambassadors in campaigns and events such as The Seoul Competition Movie Content 'Streamed Seoul 2009' Goodwill Ambassador(2009), The 18th National Women's Soccer Tournament ambassador(2010), The Eco-Project environmental campaign 'URBAN FARM'(2010), The 8th International Paralympic Skills Competition(2010) and others. On December 28, 2011, Secret were appointed as PR ambassadors for the ‘Korea Consumers Forum’. After the group filmed the music video of "YooHoo" in Saipan during the month of April in 2013, the tourism board of Northern Mariana Islands named Secret as their newest tourism ambassador for 2013. Secret joined fellow South Korean artist Psy as their new tourism ambassador who joined in 2012. On January 10, 2013, KBS revealed that Han Sunhwa would make her acting debut on prime-time television with Advertisement Genius, Lee Tae Baek as Lee So Ran, an aspiring actress and the younger sister of Lee Tae Baek played by actor Jin Goo. Concerts and tours 2011 Kpop Music Fest in Sydney (2011) Secret 1st Japan Tour "Secret Time" (2012) Secret Live in SINGAPORE (2013) The 2nd Japan Tour Love In Secret (2013) The 3rd