BJFE Guitar Effects is a company which manufactures effects pedals for use with instruments such as an electric guitar. These pedals are commonly used by guitarists to modify the sound of their guitar before it reaches the amp. The company is located in Sweden, and was founded in 2000 by Björn Juhl. "BJFE" stands for Björn Juhl Förstärkarelektronik (which is Swedish for Björn Juhl Amplifier Electronics). Pedal types include distortion, overdrive, "vibe" (vibrato), compression, and equalization (EQ). Due to the limited production and handbuilt nature, these pedals are considered "boutique" guitar effects. BJFE pedals are all handmade by BJ and his wife Eva Juhl paints the lettering and pictures. BJFE pedals typically follow a "color" naming scheme, and an adjective to describe the sound. See below for examples. Custom shop models are usually painted by Donner Rusk (aka "Donnerbox") in the USA. BJFE drive pedals designs also tend to lend themselves well to "stacking", or cascading several pedals in successive order. Björn has written a guide on this here. Also, the drive pedals typically are dynamic in nature- showing different EQ or distortion depth as the input guitar level changes. For example, the Honeybee overdrive may sound nearly clean with guitar volume at the lower range, but gritty and overdriven with the guitar volume at its maximum setting. Founder history Björn Juhl began creating models for production sale upon founding the company in 2000. However, he began building effects units for guitar as early as 1981. In 2000 Björn was displaying his repair skills at a guitar trade show, and made three pedals to demonstrate his skills. Here he teamed up with Harri Koski from Custom Sounds in Stockholm, to begin a partnership distributing guitar effects which Björn designed to a worldwide customer base. Björn Juhl has two kids, a daughter and a non binary child named Martina. His daughters name is Marlene and music is a big pleasure for her. She is going in her father's footsteps. BJF Electronics initially started in June 1999 as an amp repair business. Björn repaired all kinds of things from a Tubon (a kind of early synthesiser used as an electric bass by pop bands who couldn't afford a Fender Bass or a Hagstrom Bass), to a Music Man amp that had been used to test how to take the live and neutral currents out of a three phase connection. Björn handled the