Sunrise believed Fukuda was worthy of directing the new Gundam anime. Fukuda conceived SEED as one of the biggest projects from his career, noting that it was difficult for him as a result as he worked consistently in his timetable. However, when the series started, Fukuda was relieved by how it had strong rating and merchandising based on it was popular. In the making of the series, Fukuda first wrote an idea for the premise and the use of mechas fighting. In order to write human drama, Fukuda conceived the idea of the struggle between two kind of races, the Naturals and the Coordinators who would be explored in the television series which was inspired by Yoshiyuki Tomino's Newtype concept from the first Gundam series. While the narrative of SEED often makes parallels with Tomino's Gundam, Fukuda wanted SEED to feature a more "modern war" setting. The producer of the series suggested using the 1998 film Saving Private Ryan as a reference to explore the concept of war. Some areas from the storyboards were scrapped because the staff found the original plot to be too violent. The series was first announced in June 2002, while a trailer was available in September on the series' official website. A total of eight writers were in charge of the series. The characters were designed by Hisashi Hirai, while the mechanical designs were made by Kunio Okawara and Kimitoshi Yamane. Mobile Suit Gundam planning manager Koichi Inoue stated that the staff making Gundam SEED was a new and young team that would continue working with following Gundam series. Inoue, however, would work with anime based on the original Gundam series. Fukuda stated that Gundam SEED was initially told from Kira's point of view, but deeper into the series the point of view would shift to other characters. His main focus with the series was to entertain the audience, pointing out that the drama would develop through the series in a similar vein to previous Gundam series. The first part worked on was the plot followed by action sequences, stating that the human characters were more important than the combat sequences. In retrospect, Fukuda said that Kira's wish to fight was forced upon him stemming from his desire to protect his friends. Moreover, he considered these actions as being based on Japanese thoughts. Media Anime The series premiered in Japan on the terrestrial Tokyo Broadcasting