vacation destination. The National Park Administration is responsible for public relation (PR) topics of the national park. A part of the PR program is their visitor information system. It consists of pavilions, information boards, maps, signs and guides. Meanwhile approximately 750 items are located in 250 places all over the coast of Schleswig-Holstein. Since 1999 the National Park Administration operates a main information centre in the town of Tönning called ‘Multimar Wattforum’. Besides that other bigger information centers are located in Wyk on Föhr Island and Husum (Nationalparkhaus) whereas 30 smaller information centers of the national park can be found all around the coast. The smaller information centers are operated by nature conservation associations or local communities. Other tourist attractions which also provide information about the national park and the World Heritage status are the "Seehundstation Friedrichskoog" and the "Erlebniszentrum Naturgewalten List" (Sylt). National Park partner initiative of the Wadden Sea National Park The National Park Partner Project was founded in 2003 by the National Park Administration. Since then local touristic businesses can apply for a National Park Partnership. The idea behind the project is that tourists who plan a vacation in the North Sea region get a package made of quality service, practised "regionality" and ecological awareness. They also support sustainable touristic development in the National Park region. The project promotes cooperation between local communities, nature conservation associations and the National Park Administration. The central panel of the National Park Partner Project is the "Vergaberat" deciding over which applicant gets accepted and may enter the National Park Partner Network. The "Vergaberat" consists of the representatives from the Island and Hallig Island conference (Insel- und Halligkonferenz), nature conservation associations, National Park Partners, the Nordsee-Tourismus-Service GmbH and the National Park Administration. The head of the "Vergaberat" is Anja Szczesinski (World Wide Fund for Nature), the chief executive is Matthias Kundy (National Park Administration). Companies and businesses who want to apply for a National Park Partnership have to fulfil a catalogue of criteria in the fields of identification with the idea of a national park, ecological awareness and service quality. Currently over 170 partners are part of the network. The partners are categorised for example in apartments, hotels, professional mud flat guides, shipping companies or museum. The National Park Partnership is fee-based. At the moment there are 27 "Nationale Naturlandschaften" (German national nature reserves) partner initiatives with over 1000 partnerships. They organise