Everlasting Regret in 2005. Other contenders for the award included Monica Bellucci, Gwyneth Paltrow, Lee Young-ae and Isabelle Huppert. Sammi had been nominated nine times in Hong Kong Film Awards for best actress, from her performance in 'Needing You' (2001), triple nominations in 2002 for 'Fighting for Love', 'Wu Yen' and 'Love on a Diet', in 2006 for 'Everlasting Regret', in 2012 for 'Romancing in Thin Air', in 2013 for 'Blind Detective' and double nominations in 2019 for 'Fagara' and 'Fatal Visit' but failed to win any so far. This made her to be the actress with most nominations as best actress in Hong Kong Film Awards' history but without any win. She had also received 3 past nominations (for films 'Needing You', 'My Left Eye Sees Ghost', and 'Blind Detective') in best actress at the Taiwan's Golden Horse Awards, the most prestigious awards on Chinese language film. She had won Best Actress from Hong Kong Film Critics Society Awards in 2002 for her titular role in 'Wu Yen'. Due to her contribution in Hong Kong film industry and having starred in over 30 films, she is awarded 'Excellence in Asian Cinema' award in 11th Asian Film Awards on 2017. For her role in 'Lost Love', she had won best actress from Hong Kong Film Critics Society Awards in 2023 for the second time and is nominated in 41st Hong Kong Film Awards for best actress for the tenth time. Advertisements Cheng changes her look and image for every album, which enables her to gain extensive attention and appreciation from the music professional and the public. Sammi is a trendsetter of hair-coloring and has been chosen to be one of the Top Ten fashionable celebrities in Hong Kong. She has been signed and endorsed by many companies. These endorsements include SK-II skin care and Mona Lisa bridal service. Her first album with Warner Music Group, "Can't Give You Up" (捨不得你) released 3 hit singles, "Gentlemen, you are so fine today" (男仕今天你很好), "Can't Give You Up" (捨不得你) and "The Mourning Song for Love" (愛的輓歌). She was selected as the prominent celebrity for the endorsement of Panasonic using "Can't Give You Up" (捨不得你) as the theme song. In the many years of her active presence in entertainment industry, she had been involved in multiple advertisements for various brands ranging from sports shoes, watches, clothings, massager, skin-care products, magazine covers, etc. Post-break career