mobile phone rang and Casio's range of Baby G watches. The fourth single, "Gravity", was released in the UK on 8 March 2010. Lott won two MTV EMA Awards at the MTV Europe Music Awards 2009 ceremony, Best UK & Ireland Act and Best Push Artist (best break through artist). Lott was nominated for British Breakthrough Act, British Female Solo Artist and British Single at the 2010 BRIT Awards. Lott also served as the opening act of Rihanna's Last Girl on Earth Tour in the UK 7–26 May 2010. In April 2010, Lipsy launched a fashion range co-designed by Lott. The first Pixie Collection comprised two ranges: Pixie Festival and Pixie Party. Lott's second collection for Lipsy was launched in September 2010 and consisted of a new range, Pixie Rocks, and an updated Pixie Party collection. In July 2010, Lott appeared as a guest judge for the auditions for the seventh series of The X Factor in Cardiff, covering for Dannii Minogue, who was on maternity leave. Lott also performed on the main stage at the V Festival in August 2010. The fifth single from Lott's album, the title song "Turn It Up", was released on 7 June 2010. Lott recorded a song for the film Street Dance 3D, "Live For The Moment". Lott released "Boys and Girls" as her debut US single on 24 August 2010. The release coincided with the TV premiere of her film debut, Fred: The Movie. In January 2010, Lott was named one of 2010's "Faces to Watch" by US magazine, Billboard. Lott was cast as Judy, Fred Figglehorn's crush, in the film Fred: The Movie, starring alongside Lucas Cruikshank. The comedy was released on America's Nickelodeon channel on 18 September 2010. Turn It Up was to be released in the US in 2011, but this never materialised. It was, however, rereleased in the UK. "The Way The World Works", from Lott's debut record was used in the U.S.-produced medical drama Private Practice. For the new repackaged version of Turn It Up, Lott recorded duets with Jason Derulo and Joe Jonas, though the latter failed to make the final track listing for the album. This edition included her single, "Broken Arrow". 2011–2012: Young Foolish Happy In July 2011, Lott signed a deal with Select Model Management. The company is also responsible for signing Cher Lloyd, Agyness Deyn and David Gandy. Lott's second album, Young Foolish