Yosi Sergant (born 1976) is an American publicist and activist. He is known for his commissioning and management of the "Hope" poster created during the 2008 presidential election by Shepard Fairey and for creating the art exhibit and events Manifest Equality, Manifest Justice, and Manifest Hope. Early life Sergant's family is from Israel but he grew up in Los Angeles. His father was a Kibbutz leader and his mother is a school teacher. Sergant graduated a degree in world arts and culture from UCLA in 1997. Early in his career, he worked for former Israeli prime minister Yitzhak Rabin and filmmaker Larry Clark. Career Obama Campaign and HOPE poster Sergant worked as a media consultant for the Barack Obama 2008 presidential campaign under the Jennifer Gross’ Evolutionary Media Group since 2006. Sergant engaged artist Shepard Fairey, then most widely known for his Andre the Giant Has a Posse street art campaign, in a conversation about politics while at a party. The conversation encouraged Fairey to create the Barack Obama "Hope" poster which featured the likeness of then candidate Barack Obama. Sergant co-produced the poster and the subsequent Hope Campaign which became not only the Obama campaign's unofficial image, but a globally recognized piece of art that has appeared on a variety of merchandise, and continues to be represented in movies, television series, video games and internet videos. The unique style of the original poster has been parodied countless times since its release, featuring the likeness of high-profile celebrities and figures like the Pope, Homer Simpson and most recently Donald Trump; and in 2017, Fairy paid homage the Hope poster with his "We The People" campaign poster for Women's Rights in America and it became the image for the well publicized national marches that took place in January 2017, which Sergant participated as an event organizer for the Los Angeles demonstration. Obama Administration After the 2008 campaign, Sergant joined the White House's Office of Public Engagement. On May 11, 2009, Sergant was appointed Director of Communications for the National Endowment for the Arts. On August 10, 2009, Sergant participated in a conference call (he helped organize) about United We Serve, a government program which encouraged community service in four areas chosen by the Corporation for National Service. The conference call included about 100 members of the media and arts community, and the invitation listed members of the media as hosts for