in Moore both on and off court. This was quickly followed by a wildcard into the ITF junior event at Roehampton where Moore beat world junior No. 1, Daria Gavrilova, 6–0, 6–1, before beating the 2010 Australian Open junior champion, Karolína Plíšková, 6–3, 6–1. But Moore found Karolina's twin sister Kristýna Plíšková too hot to handle as Plíšková achieved a rare double of winning both titles at Roehampton and Wimbledon. On to Wimbledon, Moore had some impressive wins and reached her first Grand Slam quarterfinal where she played fellow Brit Laura Robson and despite controlling much of the match, Moore lost in two sets although she put herself firmly on the tennis map during the grass-court season and credited John Morris for much of the improvements. Post Wimbledon, Moore won her second career title at a $10k event in Chiswick, as well as her first ITF doubles title, alongside Francesca Stephenson, at a $25k in Wrexham, beating Sania Mirza and Emma Laine in the final. She also made the singles quarterfinals in the latter event, with wins over Emilia Baños Gregorians and Manisha Foster. Moore would go on to reach several quarter- and semifinals before ending the year at the $75k event in Dubai. She achieved several career-high rankings through the year and ended 2010 ranked 370. Moore also became a professional in August 2010 when she signed professional terms with London-based management company Global Tennis Connections (GTC), she also signed a long term deal with Adidas International on the back of her upsurge in form and ranking. 2011–2013 Moore was runner-up in the $10k tournament in Sunderland, and won the $10k in Loughborough where she also won the doubles, partnering fellow Brit Francesca Stephenson. She also reached doubles finals in $10k tournaments in Istanbul, partnering Lisa Whybourn, and in Bath, partnering Emma Laine. She ended 2011 with a singles ranking of No. 332. Moore won no titles in the 2012 season but finished runner-up in singles in the $50k tournament in Kazan, Russia, and in doubles, partnering fellow Brit player Lucy Brown in a $10k event in Antalya, Turkey. However, she improved her ranking throughout the year, and achieved No. 249 in singles. She started 2013 winning the $10k singles titles in Glasgow and Preston, and following that with the $25k title in Surprise, Arizona. In partnership with compatriot Melanie South, also winning the doubles titles in Glasgow and