growth has been fueled by an increase in broadband Internet access, which loads virtual catalogs faster than dial-up Internet access. When catalogs first appeared online in the late 1990s, the graphics took too long to load. After high-speed Internet access became more popular, virtual catalogs quickly grew to become a popular feature of online stores. In addition to faster Internet connectivity, a study in 2000 noted that an online presence for brick and mortar businesses increased offline sales by an average of 27%. Mack also pointed out that having more product information disseminated helps play a role in increasing sales: "We have the ability to provide consistent information... One of the advantages of selling furniture online is the hyperscript; you always have the original specifications on a product." Subsidiary of Adobe (2007) Scene7 was acquired by Adobe Systems on May 31, 2007, for an undisclosed sum. At that time, Scene7 had 80 employees, most of whom were transferred from Scene7's former headquarters in Novato, California to Adobe's offices in San Francisco, California. Mack joined Adobe as its vice president of Creative Solutions Services. Scene7 was added to Adobe's product line as a hosted service to help boost Adobe's overall services strategy, especially its software as a service efforts, and because Scene7 was a great fit due to its heavy usage of Adobe products. Adobe plans to integrate Scene7's products into Adobe LiveCycle, the company's suite of server software products, at an unspecified time. The Scene7 brand will continue to be used, but it will "eventually be replaced with the Adobe brand". Denmark-based YaWah, a dynamic imaging software company, was acquired by Adobe on September 26, 2008, to help expand Scene7 globally. References Mass media companies of the United States 2007 mergers and acquisitions Companies based in San Rafael, California Discontinued Adobe software