Warhawk online gaming event. In August 2008, Sony sent additional invitations to select users who downloaded a new Home XMB theme in Japan and North America. Sony Computer Entertainment Europe (SCEE) and Sony Computer Entertainment Hong Kong (SCEHK) also sent out invitations to select users for a closed beta. Users who purchased more than HK$60 or SG$12 worth of content in a single transaction over the PlayStation Store from August 29 to September 12, 2008, were also invited. In November 2008, Sony Computer Entertainment America (SCEA) invited annual Qore subscribers. After major version 1.0, invitations were sent worldwide. Home's open beta test began on December 11, 2008. In March 2009, an alternate reality game involving puzzle and intrigue called Xi proved popular after it was released by nDreams for Home. In June 2009, Peter Edwards, Director of Home for SCEE, reported that the number of users exceeded 7 million and that 80% of users were male, aged 18 to 35. At TGS 2009, Kaz Hirai announced that Home had been downloaded by 8 million users. Jack Buser, Director of Home for SCEA, stated that "beta" would not be removed from the name. In a Eurogamer interview with Peter Edwards on July 24, 2009, Edwards commented that the service would no longer be beta when it "[represented] a kind of final quality." On October 14, 2009, Jack Buser commented that "the vision of Home [had] evolved." He said that originally, they built Home as a "social network for gamers", but it developed into a "game platform, first and foremost." On December 17, 2009, SCEA released its first massively multiplayer online game, produced specifically for Home, called Sodium, a planned four-part series of games, but only two parts were released by the time of Home's closure. The first part was Sodium One. In February 2010, emails were sent out to a select few PlayStation Home members inviting them to participate in a private beta test for the service. This beta test was for feedback on certain changes suggested by the Home community. The first global "public space" was released on June 10, 2010, allowing all users from the Asian, European, Japanese, and North American Homes to converge in one space. This space was called the FevaArena Global Pitch Area, which was dedicated to the 2010 FIFA World Cup. The Arena allowed all of Home's users to participate in events and mini-games to