MTV was a pan-Asian pay-television channel owned by Paramount Networks EMEAA that launched on 3 May 1995. History Pre-launch The first incarnation of MTV Asia was originally launched on 15 September 1991. It was owned by a joint-venture between the STAR TV Network and Viacom. Three years later, MTV Asia left the STAR TV Network on 2 May 1994, with the channel's space being taken by Channel V on 27 May 1994. Launch MTV Asia was officially launched on 3 May 1995 as a 24-hour English-language channel broadcast from Singapore seen throughout Southeast Asia in territories including Brunei, Cambodia, Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. At the same time, MTV Asia, along with sister channel MTV Indonesia, was launched on the Palapa C2 digital satellite. From 1 May 2021 until 1 September 2022, MTV Asia shortened its broadcast of programs to 8 hours (4:00pm to 12:00mn (SGT)) to simulcast programs from sister channel MTV Live from 12:00mn to 4:00pm (SGT)) daily as MTV Asia focused on more music content, with less entertainment programming on its schedule. Closure As part of a restructuring at Paramount Networks EMEAA, MTV Asia began to cease broadcasting in several territories. In Singapore, following StarHub's review of its content offerings, and the recent launch of MTV Asia On Demand, MTV Asia ceased on StarHub TV on 29 April 2022. VJs Final programming Music video blocks MTV Rewind Hot Right Now! High Definition Hits Rock Solid Playlist Global Beats! K-Wave MTV Musika Concert/Acoustic MTV World Stage MTV Unplugged Former programs List of programmes broadcast by MTV in Asia See also MTV MTV Mandarin (1995–2003, split) MTV Taiwan (2003–ongoing) MTV China (2003–2021, defunct) MTV India (1996–ongoing) MTV Korea (2001–2022, defunct) MTV Pakistan (2006–2011, defunct) MTV Vietnam (2011–2023, defunct) MTV Thailand (2001–2011, 2013–2016, defunct) MTV Philippines (1992–2010, defunct) Studio 23 (1996–1999) IBC 13 (2005) MTV Pinoy (2014–2016, 2017, defunct) MTV Indonesia (1995–2011, 2014–2015, defunct) antv (1995–2002) Global TV (2002–2012) CTV Banten (2014–2015) RTV (2015) MTVph (2017–2018, defunct) Paramount International Networks (formerly MTV Networks Asia Pacific) References MTV channels Television stations in Singapore Broadcasting in Singapore Mass media in Singapore Mass media in Southeast Asia Music organisations based in Singapore Television channels and stations established in 1995 Television channels and stations disestablished in 2022