paradox Sports marketing Strategic service management Social marketing Corporate social responsibility Cause-related marketing Cause-related loyalty marketing Cradle to grave sustainability practices Green marketing Green brands Socially responsible marketing Societal marketing Sustainability marketing Sustainability brand Sustainable packaging Sustainability metrics and indices Retailing E-tailing Point of sales Retail concentration Retail design Retail software Retail media Site selection Shopper marketing Store manager Visual merchandising Types of retailer Arabber Bazaari Costermonger Hawker (trade) Huckster Merchant Peddler Street vendor Types of retail outlet and shopping precincts Arcade Automated retail Bazaar Bedesten Haat bazaar Meena Bazaar Landa bazaar Saddar Bazaar Big-box store Category killer Chain store Charity shop Convenience store Department store List of department stores Discount store Dollar store Hypermarket Franchising Market town Market Wet market Pasar malam Pasar pagi Pawnbroker Pop-up retail Retailers' cooperative Shopping mall Shopping streets Second-hand shop Self-service Supermarket List of supermarkets Strip mall Souq (or souk is an Arabic term for bazaar or market) Variety store Vending machine Warehouse club Warehouse store Special applications of marketing and promotion Advertising and marketing to children Adolescents and food marketing Agricultural marketing Agricultural value chain Alcohol advertising Business-to-government marketing Cause marketing Cross merchandising City marketing Cosmetics advertising Community marketing Destination marketing Destination marketing organization Evangelism marketing Engagement marketing Faith-based marketing Fish marketing Fast food advertising Food marketing Grey market Health marketing LGBT marketing Local store or neighbourhood marketing Megamarketing Marketing of Halo 3 Movement marketing Pharmaceutical marketing Political advertising campaign Shrimp marketing Sports marketing Tobacco advertising Tourist attractions Wholesale marketing of food History History of advertising (section) History of advertising (main page) History of advertising in Britain article History of branding (section) History of brand management (section) History of marketing research (section) History of market segmentation (section) History of promotional merchandise (section) History of retail (section) History of merchants (section) History of the market place (section) Origins of the positioning concept (section) Origins of consumer behaviour (section) Influential marketing thinkers Wroe Alderson (1898-1965) - proponent of marketing science; instrumental in developing the functional school of marketing and in the managerial approach to marketing Igor Ansoff (1918-2002) - marketing/ management strategist; noted for the product/market growth matrix David Aaker - highly awarded educator and author in the area of marketing and organisational theory N.W. Ayer - probably the first advertiser to use mass media (i.e. telegraph) in a promotional campaign and early proponent of media scheduling Leonard Berry (professor) (1942- ) - author and