consultation that ran for six weeks on the future of broadcasting in Gibraltar. The paper recommended that GBC TV and Radio Gibraltar close up one day at midnight, and re-open the next day at 6 am as a completely "New GBC" with a brand new logo, slogan, feel and programme schedule. The paper looked at different areas and stresses the importance attached to providing better facilities, technical equipment, staff development and better management in order for broadcasting to move forward and survive. The paper states that there should be more local special interest programming, in-depth documentary series, one-off programmes and local "magazine" programmes separate from news programmes. It states that there is little justification for many of the current "bought-in" programmes as they do not relate to Gibraltar, and are simply a cheap way of filling airtime. GBC's raison d'être is its service to Gibraltar, i.e. its public service broadcasting function. There could be justification for some bought-in programmes where there is genuine local interest (providing they are cost-effective), and for films. The paper also mentions the need to rebalance frequency use in Gibraltar, as the British Forces Broadcasting Service (BFBS) has a large share for its small audience. A second channel could be used for special events or even be leased out in programming block format such as the breakfast television franchise GMTV which operates via ITV in the UK. The Way Forward also recommends that GBC take up the role of cable television operator to provide a new revenue stream for the broadcaster. On radio, King stated that Radio Gibraltar tries to cater for too wide an audience, and recommends launching a second radio station, one for a general audience with news and current affairs at its heart, with the second service targeting a younger audience. The King report initiated some debate in Gibraltar. Meanwhile, Chief Minister of Gibraltar, Peter Caruana, has proposed to the GBC board that Allan King be appointed the broadcaster's first chief executive officer. In late March 2010, the Board of GBC appointed Allan King as the broadcaster's first CEO for a term of three years. King began his employment with GBC on 7 April 2010. As of July 2011, no major changes had been seen in GBC's TV broadcasting, albeit a reformatting of its daily news programme, to shorten it substantially, and follow it with a 'magazine' style programme. In early 2012, Radio