Milkshake! (stylised as milkshake!) is a British children's television programming block on Channel 5 and is currently aimed at children aged 3–7. History The block debuted on Channel 5's first full day on air, at 7.30am on 31 March 1997 and is broadcast on weekdays from 06:00 to 09:15 and weekends from 06:00 to 10:00. The block has a number of presenters and features a range of children's programming. Programmes for older children also aired from 1997–2002 and again from 2007–2016 on spin-off block Shake!, which, in its time, ran on weekends after Milkshake!. Following Viacom's acquisition of Channel 5 in 2014 the block began airing Nick Jr programmes including Paw Patrol, Blaze and the Monster Machines and Shimmer and Shine. On 6 July 2017, Channel 5 announced a rebranding of Milkshake! that launched on 24 July, including updated branding, a new studio, and the launch of a YouTube channel that would feature digital content related to the block. TV channel In November 2008, Channel 5 had been set to launch a new children's channel based on its pre-school programming block. This was a response to the BBC launching the CBBC channel and CBeebies in 2002 and ITV launching the CITV channel in 2006, but plans to launch a standalone preschool channel were put on hold indefinitely while the broadcaster awaited a buyer. Milkshake! on 5Star When Five Life launched in 2006, Milkshake! was shown on the channel between 09:00 and 13:00 each day. By April 2011, the channel had reduced its broadcast hours and the block was replaced by teleshopping. On 21 August 2017, Milkshake! relaunched on 5Star, where it aired from 09:15 to 11:00, before a second removal in 2018. Programming Current programming The Adventures of Paddington Ben and Holly's Little Kingdom Brave Bunnies Circle Square Cooking with the Gills Daisy and Ollie Go Green With The Grimwades Kangaroo Beach Kid-E-Cats Little Princess Meet the Experts Meet the Hedgehogs Milkshake! Monkey Milkshake! Summer Fun Mimi's World Odo Oggy Oggy Pop Paper City Pip and Posy Pirata and Capitano Show Me How Sunny Bunnies The World According to Grandpa Programming from Nickelodeon (U.S.) Abby Hatcher (2020–2021) Baby Shark's Big Show! Blaze and the Monster Machines (2015–2018) Blue's Clues and You! Bubble Guppies (2013–2016) Butterbean's Café (2019-2021) Dora and Friends: Into the City! (2015–2016) Nella the Princess Knight (2017–2020) PAW Patrol Santiago of the Seas Peppa Pig Olivia Oswald (2002–2009)