athletes. He negotiated a confrontation with student activists in ASUCR by suggesting the student council would be vacated if they did not rescind a resolution, which demanded President Lyndon B. Johnson support the right of African Americans to vote in Selma, Alabama. Five ASUCR officers, including the council president, resigned in protest of Hinderaker's position, and the remaining council members complied with his request. At a later protest against campus recruiting by Dow Chemicals, organized by Students for a Democratic Society, student activists camped inside the administration building were served coffee and donuts by Norm Better, the dean of Letters and Science. It fell to Hinderaker to complete Spieth's unfinished task of turning UCR into a full-fledged research university. In doing this, he had to confront the early faculty whom Watkins had recruited on the premise that UCR Letters and Science would be a small liberal arts institution dedicated to teaching undergraduates. Many of UCR's early L&S faculty had achieved tenured positions without having to do extensive research, and saw themselves primarily as teachers. As Professor Charles Adrian, former Chair of UCR's Political Science Department, summarized the faculty situation: All Hinderaker could do to that effect was wait for these early faculty members to retire in order to appoint new faculty on a research basis. About this, Kerr later wrote that of all the chancellors with whom he personally worked, only Roger W. Heyns at Berkeley "had a more tormenting assignment than Spieth and Hinderaker had at Riverside". Through the 1960s, UCR's enrollment had risen to a plateau of approximately 5,000 students, then it leveled off and began to steadily decrease during the 1970s. The main reason was air pollution. By 1972, UCR's official description in the UC statewide undergraduate admissions packet was already openly disclosing that Riverside was "hot with too much smog .... We are not perfect." One thing that helped to keep the campus alive was UC's redirection policy, under which undergraduate applicants denied admission to the campus of their choice were offered spaces at less popular campuses like Riverside. However, Hinderaker explained in 1972: "Redirection has been a negative rather than a plus. Some come with a chip on their shoulders so big they never give the campus a chance. They poison the attitudes of the students around them." In 1973, Riverside's Mayor Ben H. Lewis asked Governor Ronald Reagan to declare the South Coast Air